Marketing and Social Media Manager

CTC; Adelaide; On-site; AUD 42,000 - 66,000; Part time

Job summary

CTC is seeking an experienced Marketing and Social Media Manager to develop and execute a comprehensive marketing strategy. The role focuses on managing the organisation's online presence, content creation, audience engagement, performance analysis, and running social campaigns to meet key objectives like brand awareness and stakeholder engagement.

This part-time position (0.6 FTE) offers flexibility while ensuring impactful marketing and communications delivery in an Australian not-for-profit

Qualifications

• Tertiary qualification in marketing, communications, public relations, or a related discipline.
• Minimum of five years of experience in a relevant marketing or communications role.
• Proven ability to develop engaging and accessible written content tailored for different audiences.
• Strong proficiency in managing social media platforms (Facebook, Instagram, LinkedIn) with an understanding of digital trends.
• Proficiency in Microsoft Office Suite and other relevant marketing tools.
• Ability to manage multiple projects simultaneously, meet deadlines, and work autonomously.
• High-level verbal and written communication skills with excellent attention to detail.
• Demonstrated experience in planning and delivering marketing campaigns.
• Demonstrated experience in planning, coordinating, and delivering events, including managing logistics, suppliers, stakeholders, budgets, and timelines.

Responsibilities

• Social Media Strategy and Content Creation: develop and execute a social media strategy, create content calendars, manage content across platforms.
• Marketing and Communications: write/edit/format content for presentations, reports, newsletters and communications materials; design marketing collateral.
• Event Management: plan, coordinate and deliver organisational events; manage budgets, venues, registrations, and guest lists.
• Strategic and Advisory Functions: provide advice on communication tactics and monitor effectiveness of strategies.

Skills

Social media management

Content creation

Campaign planning

Project management

Verbal and written communication

Attention to detail

Autonomous work

Education

Tertiary qualification in marketing/communications

Tools

Microsoft Office Suite

Adobe Creative Suite

Job description

• Outskirts of CBD
• Part-Time 0.6 FTE
• Not-for-profit organisation

We are seeking an experienced Marketing and Social Media Manager to develop and execute a comprehensive marketing strategy. The primary focus will be on managing the organisation's online presence across various social media platforms, including content creation, audience engagement, performance analysis, and running social media campaigns to achieve key marketing objectives such as brand awareness and stakeholder engagement. This role is part-time (0.6 FTE), offering flexibility while ensuring impactful marketing and communications delivery.

Key Responsibilities

• Social Media Strategy and Content Creation
  • Develop and execute a social media strategy, including identifying target audiences, choosing relevant platforms, setting goals, and developing content calendars.
  • Plan, create, and manage regular and engaging social media content, including videos, stories, graphics, and written posts tailored for different platforms.
  • Monitor and manage social media engagement by actively interacting with followers, responding to inquiries, and fostering community engagement.
  • Track, analyse, and report on social media performance metrics, making data-driven recommendations for improvement.
• Marketing and Communications
  • Write, edit, and format content for presentations, reports, newsletters, and other communication materials to support internal and external stakeholders.
  • Design, deliver, and manage a broad range of marketing collateral for diverse audiences.
  • Coordinate and deliver awareness campaigns and related projects, collaborating with partners and consultants.
  • Proofread and edit materials to ensure clarity, consistency, and adherence to the organisation’s style guide.
• Event Management
  • Plan, coordinate, and deliver organisational events from initial concept through to completion.
  • Manage event logistics, including venues, suppliers, invitations, registrations, guest lists, run sheets, and event materials.
  • Work with internal and external stakeholders to promote events, coordinate speakers and partners, and ensure clear communication before and during each event.
  • Manage event budgets, timelines, and competing priorities, and evaluate outcomes to inform future events.
• Strategic and Advisory Functions
  • Provide expert advice and recommendations on communication tactics, channels, and tools to enhance engagement and outreach.
  • Monitor and evaluate the effectiveness of communication strategies and initiatives, adjusting as required to ensure the achievement of marketing goals.

Selection Criteria

Essential

• Tertiary qualification in marketing, communications, public relations, or a related discipline.
• Minimum of five years of experience in a relevant marketing or communications role.
• Proven ability to develop engaging and accessible written content tailored for different audiences.
• Strong proficiency in managing social media platforms (Facebook, Instagram, LinkedIn) with an understanding of digital trends.
• Proficiency in Microsoft Office Suite and other relevant marketing tools.
• Ability to manage multiple projects simultaneously, meet deadlines, and work autonomously.
• High-level verbal and written communication skills with excellent attention to detail.
• Demonstrated experience in planning and delivering marketing campaigns.
• Demonstrated experience in planning, coordinating, and delivering events, including managing logistics, suppliers, stakeholders, budgets, and timelines.
• Strong interpersonal skills and a commitment to working collaboratively within a small team.

Desirable

• Strong storytelling and creative writing skills.
• Previous experience working in the not-for-profit sector.
• Experience using Adobe Creative Suite (e.g., Photoshop, InDesign, Premiere Pro) for content creation and design.
• Compassionate attitude and an understanding of the needs of people in crisis.
• Experience working in a community-based organisation or hybrid work environment.