Marketing and Events Officer

Queensland Government; Cairns Regional; On-site; AUD 60,000 - 85,000; Full time

Job summary

TAFE Queensland is seeking a Marketing & Events Officer to join the Cairns campus team, driving events and marketing activities across the region. The role supports development of collateral, EDMs, and social media, with a focus on student recruitment and engagement.

The position reports to the Manager, Marketing and is based at Cairns campus, with potential to work at other campuses. A tertiary marketing qualification is desirable, with 4+ years in a similar role and driver’s license preferred.

Qualifications

• Experience in project managing multiple events with budget control.
• Strong written communication across marketing platforms.
• Ability to work autonomously and in a team, prioritising tasks and finance processes.
• Excellent interpersonal communication with stakeholders.
• Flexibility to thrive in a dynamic environment.

Responsibilities

• Lead delivery, staging and promotion of events and marketing activities across the Region, including careers exhibitions, open days, promotional events for student recruitment and award ceremonies.
• Develop marketing collateral and campaigns, communications and engagement strategies, projects and team planning focused on new student recruitment.
• Identify promotional items to enhance business development and growth opportunities in the Region, in consultation with stakeholders.
• Maintain understanding of contractual obligations for internal and external events, including policies and guidelines.
• Provide administrative and financial services to support marketing activities, including budget management, reconciliations and purchasing.
• Contribute to digital marketing content with EDMs in Marketo and social media management and updating regional pages.
• Build and maintain relationships with regional stakeholders and industries.
• Understand marketing ASQA requirements for promoting a VET organisation.
• Participate in state-wide marketing networks for knowledge sharing and team support.

Skills

Project management

Written communications

Autonomy and teamwork

Interpersonal skills

Adaptability

Education

Marketing degree or related discipline

Tools

Marketing Automation

Social Media Tools

Budget management tools

Job description

Passionate about marketing, events and community engagement? We're seeking a motivated Marketing & Events Officer to join TAFE Queensland

About TAFE Queensland

TAFE Queensland is proud to be the largest and most experienced Vocational Education and Training (VET) provider in the State. For more than 140 years, TAFE Queensland has delivered practical and industry-relevant training to provide students with the skills and experience they need to build lifelong careers. Our award-winning training is delivered on campus, online, and in the workplace to give people the skills they need to enrich their communities, support their industries, and strengthen their local economies.

By working at TAFE Queensland, you can be part of a highly experienced workforce that is closely connected with their industries and dedicated to delivering best practices and innovative training.

Your Opportunity

As The Marketing And Events Officer, You Will

• support the delivery of a program of events and marketing activities across the region.
• provide support to the Marketing team including assisting in the publication production processes and development of flyers, brochures, event materials.
• lead the EDMs development for the Marketing team for events and student recruitment communication.
• provide high quality, proactive administrative, marketing and communication support to the Marketing team.

This position reports to the Manager, Marketing

This is a Permanent, Full-Time opportunity

The position will be based primarily at Cairns campus, however you may be required to perform work at other TAFE Queensland campuses.

Key Responsibilities

• Lead the delivery, staging and promotion of a program of internal and external events and marketing activities across the Region, including careers exhibitions, open days, promotional events aimed at successful student recruitment and award ceremonies.
• Contribute to the development of marketing collateral and campaigns, communications and engagement strategies, projects and team planning activities with a focus on new student recruitment.
• Identify key promotional items that would enhance the business development and growth opportunities in the Region, in consultation with key stakeholders.
• Maintain an understanding of the contractual obligations associated with both internal and external events including analysing and interpreting marketing and promotional policies, protocols and competition guidelines.
• Provide administrative and financial services to support the activities of the Marketing team, including budget spreadsheet management, financial reconciliations and purchasing requirements.
• Contribute to the development of digital marketing content with a focus on EDM creation in Marketo and execution and monitoring of social media channels, updating regional webpages, updating team intranet pages and digital publications.
• Build and maintain effective internal and external relationships and actively engage with key business, industry and region stakeholders.
• Maintain an understanding of the commercial aspects of TAFE Queensland including products, funding sources, income streams and the relevant ASQA requirements of marketing a VET organisation.
• Proactively participate in state-wide networks for Marketing and Events seeking opportunities for self- development and contributing to the development of the team through knowledge sharing and the provision of support, guidance and collaboration.
• Provide support to members of the TAFE Queensland Marketing team during short term projects, including website updates, automation, campaign, content and market research.
• Administer financial requirements of TAFE Queensland Marketing including processing of purchase requisitions/orders, goods receipting, invoice processing, journal and accrual preparation, cost recovery and corporate card reconciliation.
• Manage marketing assets and liaise with regional teams to provide assets for events. Keep register up to date and purchase new items as required.
• Contribute to the success of transformation and cultural change through promoting and modelling the established values of Showing Initiative, Working Together, Focusing on our Customer and Taking Responsibility.

How You Will Be Assessed

The ideal applicant will be someone who has the following key capabilities:

• Demonstrated experience in project managing multiple events, with high-level organisational skills and demonstrated ability to deliver successful outcomes on time and within budget.
• Demonstrated high-level written communication skills and the ability to produce collateral across a variety of marketing communication platforms.
• Demonstrated ability to work both autonomously and as part of a team, with the ability to prioritise multiple tasks and administer financial and administrative processes.
• Highly developed interpersonal communication skills including the ability to establish positive and productive working relationships within the work group and with internal and external stakeholders.
• Displays flexibility and responsiveness and has the initiative, attitude and ability to thrive within a dynamic, challenging and changing environment.

Mandatory Qualifications/Requirements

• Working with Children Check (Blue Card)
• Confirmation of employment is conditional upon the preferred applicant being issued with a Blue Card. For further information, please access the Public Safety Business Agency’s Blue Card Services: http://www.bluecard.qld.gov.au/ .

Note: Proof of currency/experience to be provided at interview.

Highly Desirable Requirements

• A tertiary qualification in Marketing or a related discipline.
• 4+ years in a similar role organising large scale events
• Experience with Marketing Automation
• Experience with Social Media.
• A current driver’s license.

Closing date:

18 November 2026

Job Reference Number:

TQ2026-1121

For Further Information, Please Contact

• Contact name: Harriet Lange
• Role: Communications & PR Officer
• Email: [e-mail]

Applicants should note that the anticipated commencement date for this position is January 2027, following the completion of recruitment and pre-employment requirements.

Occupational group

Marketing, PR & Communication