Manager, Brand PR - AuPac - 6 months contract role

IHG Hotels & Resorts; Sydney; On-site; AUD 90,000 - 130,000; Part time

Job summary

IHG Hotels & Resorts in Australasia is seeking a Manager, Brand PR for AuPac on a 6-month contract to shape consumer experiences across the region. Lead integrated campaigns, craft compelling stories, and build relationships with media to elevate brand awareness. Collaborate with marketing and brand teams to drive business results and ROI. This role offers regional impact and creative freedom.

Qualifications

• 5+ years in public relations or external communications.
• Exceptional writing and storytelling skills.
• Strong media relations across lifestyle, travel, luxury, or consumer sectors.
• Ability to manage multiple stakeholders, agencies, budgets, and projects.
• Analytical mindset with campaign measurement experience.

Responsibilities

• Develop and execute integrated PR campaigns across Australasia and the Pacific.
• Create compelling stories, media materials, and communications plans.
• Build and maintain relationships with media, journalists, influencers, agencies, and stakeholders.
• Partner with marketing, commercial, social media, and brand teams for integrated campaigns.
• Measure campaign effectiveness, monitor media performance, and manage budgets.

Skills

Public relations

Media relations

Storytelling

Stakeholder management

Campaign management

Analytics

Job description

Manager, Brand PR - AuPac - 6 months contract role

Help shape how consumers experience and connect with some of the most recognised hospitality brands across Australasia and the Pacific. This role offers the opportunity to lead high-impact public relations campaigns, drive brand awareness, and deliver compelling stories that influence consumer perception and business performance. If you're a creative communicator who thrives on media engagement, strategic storytelling, and delivering results, this is your opportunity to make a regional impact.

Your day to day

• Develop and execute integrated public relations campaigns across Australasia and the Pacific, driving media coverage, consumer engagement, and brand awareness for a portfolio of brands and loyalty initiatives.
• Create compelling stories, media materials, campaign content, and communications plans that generate meaningful coverage and help differentiate brands within competitive markets.
• Build and maintain strong relationships with media, journalists, influencers, agencies, and key stakeholders to maximise earned media opportunities and strengthen brand reputation.
• Partner closely with marketing, commercial, social media, and brand teams to deliver integrated campaigns that align with business priorities and commercial objectives.
• Measure campaign effectiveness, monitor media performance, manage budgets, and provide insights and recommendations that continuously improve results and return on investment.

What we need from you

• At least 5 years of experience in public relations, external communications, corporate communications, or agency environments, with a proven track record of delivering successful campaigns.
• Exceptional writing, storytelling, and content development skills, with the ability to create compelling narratives for diverse audiences and channels.
• Strong media relations experience, including building relationships with journalists, influencers, and media partners, ideally across lifestyle, travel, luxury, or consumer sectors.
• Demonstrated ability to manage multiple stakeholders, agencies, budgets, and projects simultaneously while delivering against tight deadlines.
• Strong analytical and commercial mindset, with experience measuring campaign performance and using insights to inform future communications strategies.