Lead Performance Marketer - Meta & Google Ads

Regathered AI Pty Ltd; Sydney; On-site; AUD 90,000 - 150,000; Full time

Job summary

Regathered AI Pty Ltd is seeking a Lead Performance Marketer to own paid acquisition for VIP clients. You will plan, build, launch, optimize and report on Meta and Google campaigns across service-based businesses.

You’ll develop landing pages, test creative, and manage performance metrics from CPL to ROAS, feeding data into our AI engine for precise conversions. You will collaborate with our build team, engage with business owners directly, and help scale the VIP offer with playbooks and

Qualifications

• 2+ years hands-on managing Meta and Google Ads, with agency experience.
• Proven ability to juggle 15+ accounts simultaneously with no slippage.
• Experience generating leads for service-based businesses with tangible results.
• Ability to build landing pages (GHL/Lovable) and test quick wins.
• Fluent use of AI tools for creative, copy, analysis and reporting.
• Commercial understanding of margins, lead value and owner priorities.
• Confident direct communication with business owners, including pushing back when needed.
• Strong tracking and analytics skills (GA4, GTM, Meta CAPI).
• GoHighLevel experience and video ad editing capability.

Responsibilities

• Build and run Meta and Google Ads campaigns for up to 15 client accounts.
• Create high-converting landing pages and funnels quickly (GHL/Lovable).
• Brief, write and test ad creative and copy using AI tools.
• Own tracking and attribution: pixels, conversions API, GA4, offline CRM conversions.
• Directly engage with business owners for onboarding, strategy calls and updates.
• Report performance in commercial terms (CPL, bookings, ROAS, payback).
• Collaborate with the build team to align ad data with AI follow-up engine.
• Help shape the VIP offer with playbooks and templates.

Skills

Meta & Google Ads management

Agency experience

Client communication

Campaign strategy & optimisation

AI tools for creative/analysis

GA4 GTM Meta CAPI tracking

Landing page testing (GHL/Lovable)

Video ad creation/editing

Cross-client leadership (15+ accounts)

Performance-based mindset

Tools

GoHighLevel (GHL)

Lovable landing pages

GA4

GTM

Meta CAPI

Job description

Lead Performance Marketer - Meta & Google Ads

Regathered builds AI workforces for Australian service businesses. Unlike many AI companies, we don't touch the backend, accounts, or admin. All we care about here is leads and revenue. New Leads and Reactivation Campaigns that hit their existing databases via strategic SMS and Email campaigns backed by AI.

We are growing extremely quick, the whole team is onshore, and our clients deal with us directly, not through account managers.

We're now launching Regathered VIP, an invite-only tier for clients who've gotten strong results in their first 10 weeks with us. For VIP clients, we run the whole growth engine: we run the ads, we generate the leads, and our AI converts them. Most agencies hand over leads and walk away. We stay and close them.

That's where you come in.

The role

You’ll own paid acquisition for our VIP clients end to end. You’ll plan, build, launch, optimise and report on Meta and Google campaigns across a portfolio of service based businesses. Our clients include health, real estate, finance, education, care, trades and more. You’ll build the landing pages, test the creative, build out campaigns, and sit across the numbers that matter: cost per lead, booked calls, and revenue back to the client.

This isn’t a "set the campaigns and send a monthly PDF" job. Every lead you generate flows straight into our AI engine, so you’ll see exactly what converts. We expect you to use that data.

What you’ll do

Build and run Meta and Google Ads campaigns for up to 15 client accounts at once (service-based businesses only)

Build high-converting landing pages and funnels quickly (leveraging GHL is fine)

Brief, write and test ad creative and copy, using AI tools to move faster

Own tracking and attribution: pixels, conversions API, GA4, offline conversions from the CRM

Talk directly with business owners: onboarding, strategy calls, performance updates, and hard conversations when results dip

Report in commercial terms (CPL, cost per booking, ROAS, payback), not vanity metrics

Work closely with our build team so ad data and the AI follow-up engine work together

Help shape the VIP offer as it scales, including playbooks, templates and what "good" looks like per industry

What you’ll bring

2+ years hands‑on managing Meta and Google Ads, with at least some of that time in an agency

Proven experience juggling 15+ accounts at once without letting any slip

Track record generating leads for service businesses, with results you can show us

Ability to build landing pages yourself (GHL, Lovable, etc)

Genuine fluency with AI tools in your workflow for creative, copy, analysis and reporting

Commercial brain: you understand margins, lead value and what an owner actually cares about

Confidence dealing with business owners directly, including pushing back when needed

Strong tracking and analytics skills (GA4, GTM, Meta CAPI)

GoHighLevel experience

Video ad creative or editing skills (or working directly with video marketing agencies when required)

Experience in trades, health, care, real estate or finance verticals

You’ve worked in a performance‑based or results‑linked agency model

Why Regathered

Get in early on a new offer inside a business that’s scaling fast (you will own this entire arm of the business and have the chance to build a team around you, should you be successful)

Your ads feed a conversion engine most marketers never get, and you’ll see the full funnel through to booked calls and conversions

Direct access to the Founder and CTO, with no layers of account managers

All‑Australian team; you’ll be in client Slack groups working with business owners in real time