In-House Performance Media Specialist

nib Group; Sydney; Hybrid; AUD 90,000 - 130,000; Full time

Benefits offered by this job

New starter benefit

50% health insurance discount

Volunteer leave

Well Program

Fitness discounts

Employee share plans

Short-term incentive program

Parental leave (18 weeks)

Job summary

nib Group in Sydney is seeking a Performance Media Specialist to own day-to-day paid media across Google, Meta and other performance channels. You will plan, manage and optimise campaigns and translate data into clear insights for action, partnering with brand, digital, analytics and content teams.

The role is hands-on, requiring strong platform experience (GA4, SA360, Google Ads) and a data-driven mindset to improve acquisition, ROAS and overall marketing efficiency.

Qualifications

• At least four years of digital media buying or paid acquisition experience.
• Hands-on in platform: building, launching, optimising and reporting campaigns.
• Comfort with data-led decisions and translating performance into actionable insights.

Responsibilities

• Plan, manage and optimise paid media across Google, Meta and other channels.
• Collaborate with brand, digital, analytics and content teams to improve measurement and efficiency.
• Develop and present media plans, recommendations and reports to stakeholders.
• Help establish an in-house media function and transition from agency-managed to internal delivery.

Skills

4+ years digital media

Tools

Google Ads

SA360

Meta Ads Manager

GA4

Looker Studio

Tag Manager

Job description

nib Group in Sydney is seeking a Performance Media Specialist to own day-to-day paid media across Google, Meta and other performance channels. You will plan, manage and optimise campaigns and translate data into clear insights for action, partnering with brand, digital, analytics and content teams.

The role is hands-on, requiring strong platform experience (GA4, SA360, Google Ads) and a data-driven mindset to improve acquisition, ROAS and overall marketing efficiency.