Head of Off-Platform Growth & Audio/Video Strategy

Coleambally; Australia; Hybrid; AUD 180,000 - 260,000; Full time

Benefits offered by this job

Flexible work options

Hybrid work arrangement

Job summary

Nine is Australia’s largest locally owned media company. The Australian Financial Review (AFR) newsroom is renowned for quality journalism and fast, agenda-setting reporting.

This newly created leadership role will drive off-platform strategy to expand audience reach and revenue for AFR, overseeing teams across audio, video, newsletters, and social media to shape modern digital storytelling. You will champion the AFR’s standards, mentor producers, and collaborate across Nine to develop new

Qualifications

• Prior experience in a senior newsroom leadership role driving quality journalism.
• Proven track record designing and executing off-platform content strategies.
• Demonstrated ability to manage, support, and develop content production teams.
• Expertise in producing different storytelling formats, including audio and video.
• Strong stakeholder management skills that balance editorial integrity with commercial goals.
• Solid understanding of current affairs, audience trends, and relevant legal standards.
• Familiarity with business journalism and financial markets will be well-regarded.

Responsibilities

• Design and implement off-platform strategies to expand audience reach and impact.
• Lead the audio team to develop new podcasts and deliver existing programs including Chanticleer and The Fin.
• Drive video strategy to unlock new editorial and commercial opportunities.
• Oversee the AFR’s newsletter suite to ensure it maintains the highest quality and maximises reach.
• Maintain oversight of social media and search strategy to reach new audience.
• Collaborate with other departments within Nine to develop new products or technology.

Skills

Senior leadership

Off-platform strategies

Content production management

Audio & video storytelling

Stakeholder management

Current affairs knowledge

Business journalism familiarity

Job description

Nine is Australia’s largest locally owned media company. The Australian Financial Review (AFR) newsroom is renowned for quality journalism and fast, agenda-setting reporting.

This newly created leadership role will drive off-platform strategy to expand audience reach and revenue for AFR, overseeing teams across audio, video, newsletters, and social media to shape modern digital storytelling. You will champion the AFR’s standards, mentor producers, and collaborate across Nine to develop new