Growth-Focused Marketing Officer (Education & International)

Job Q; Melbourne; Vor Ort; AUD 80.000 - 85.000; Vollzeit

Benefits dieser Stelle

12% superannuation

Zusammenfassung

EEVS Melbourne Pty Ltd trading as Expert Education and Visa Services Melbourne is seeking an experienced Marketing Officer in Melbourne to develop and implement marketing strategies and expand student recruitment opportunities. You will strengthen relations with universities and education partners, and oversee promotions across domestic and international markets.

The role requires a Marketing/Business degree (or equivalent) with several years of relevant experience in marketing coordination and

Qualifikationen

• Bachelor's degree or higher in Marketing, Business or a closely related discipline (or equivalent).
• At least five years of relevant experience may substitute for the formal qualification.
• At least one year of relevant experience in marketing coordination, marketing administration or related marketing role.
• Demonstrated experience coordinating marketing activities, conducting market research and preparing promotional/business development materials.

Aufgaben

• Develop and implement marketing plans to support business growth and student recruitment.
• Conduct market research to identify new markets, target audiences and business opportunities.
• Identify promotional opportunities across domestic and international markets.
• Oversee the development of corporate brochures, marketing materials and promotional presentations.
• Build and maintain relationships with universities, colleges and education partners.
• Plan and manage participation in education exhibitions, recruitment fairs and industry events.
• Prepare marketing proposals and promotional strategies for institutional partners and overseas representatives.
• Analyze competitor activities, market trends and industry developments to identify growth opportunities.
• Develop targeted marketing initiatives in collaboration with the organisation's international branches.
• Evaluate market potential and develop strategies to expand student recruitment across international markets.
• Assess marketing effectiveness, recruitment outcomes and return on marketing expenditure, recommending improvements where necessary.
• Establish and manage relationships with advertising agencies, media organisations and strategic marketing partners.
• Develop and oversee corporate marketing and brand positioning strategies to strengthen the organisation's market presence.
• Analyse customer feedback and market expectations to improve service positioning and promotional strategies.

Kenntnisse

Marketing strategy

Market research

Promotional planning

Stakeholder relations

Communication

Project coordination

Ausbildung

Bachelor's degree or higher in Marketing, Business or closely related discipline

Jobbeschreibung

EEVS Melbourne Pty Ltd trading as Expert Education and Visa Services Melbourne is seeking an experienced Marketing Officer in Melbourne to develop and implement marketing strategies and expand student recruitment opportunities. You will strengthen relations with universities and education partners, and oversee promotions across domestic and international markets.

The role requires a Marketing/Business degree (or equivalent) with several years of relevant experience in marketing coordination and