Global Head of Consumer Insights

The a2 Milk Company; Sydney; Hybrid; AUD 180,000 - 240,000; Full time

Benefits offered by this job

Family Inclusive Workplace

Parental leave

Wellbeing programs

Job summary

The a2 Milk Company is seeking a senior Head of Consumer Insights to lead consumer, shopper and market understanding across Australia, the US and emerging markets. Reporting to the Chief Marketing Officer, this enterprise leadership role shapes decisions on consumers, brand, portfolio, innovation and growth.

You will oversee future consumer and audience platforms, translate macro trends into opportunities, and influence portfolio and innovation strategy with evidence-based roadmaps.

Qualifications

• 15+ years consumer insights and research experience, including senior client‑side leadership.
• Proven track record turning consumer understanding into brand, portfolio, and growth strategy.
• Mastery across qualitative and quantitative research, segmentation, U&A, sensory, pricing, brand tracking, social listening and marketing effectiveness.
• Credibility to influence senior stakeholders and connect insight investment with growth priorities.

Responsibilities

• Shape future consumer, nutrition and audience platforms and translate macro trends into growth opportunities.
• Influence portfolio and innovation strategy from architecture to propositions, linking evidence to benefits and roadmaps.
• Build foundations across usage, segmentation, brand and category metrics, shopper insights, pricing and emerging-market studies.
• Turn insight into commercial action by synthesising data into narratives guiding senior decisions across brand and investment.
• Elevate the insights agenda with governance, methodologies, agency partnerships and new ways of working including AI integration.
• Lead through influence across regional units, bringing consumer voice into enterprise decision‑making.

Skills

Leadership

Global FMCG experience

Qualitative & quantitative research

Stakeholder influence

Strategy & portfolio

Consumer insights strategy

Job description

The a2 Milk Company is seeking a senior Head of Consumer Insights to lead consumer, shopper and market understanding across Australia, the US and emerging markets. Reporting to the Chief Marketing Officer, this enterprise leadership role shapes decisions on consumers, brand, portfolio, innovation and growth.

You will oversee future consumer and audience platforms, translate macro trends into opportunities, and influence portfolio and innovation strategy with evidence-based roadmaps.