Future Student Communications Coordinator

Torrens University Australia; Sydney; Hybrid; AUD 90,000 - 120,000; Full time

Benefits offered by this job

Permanent, full-time opportunity

Sydney-based role in Surry Hills

Face-to-face and hybrid ways of work

Hands-on exposure to Salesforce CRM &|

Job summary

Torrens University Australia in Sydney is seeking a hands-on Future Student Communications Coordinator to manage the future student journey. You will build, test and deliver targeted emails using Salesforce Marketing Cloud, turning briefs into reliable communications.

Collaborating with Future Students, Marketing and Technology teams, you will code responsive emails, manage data extensions, and optimise journeys from enquiry through enrolment.

Qualifications

• Experience building responsive EDMs and automated communications.
• Familiarity with Journey Builder, Email Studio, Mobile Studio and Automation Studio.
• Strong SQL skills for segmentation and data extensions; AMPscript for dynamic content.

Responsibilities

• Build, code, test and deploy emails across multiple brands and journeys.
• Manage campaigns and automation across Salesforce Marketing Cloud.
• Use audience data and segmentation logic to target communications.

Skills

HTML email coding

Email template design

Marketing automation

SQL data segmentation

AMPscript

Front-end CSS for emails

Tools

Salesforce Marketing Cloud

SQL

AMPscript

CSS

Job description

Future Student Communications Coordinator

Torrens University Australia – Surry Hills NSW

Future Student Communications Coordinator

Permanent Full-Time | Sydney – Surry Hills | Face-to-Face / Hybrid

Who We Are

At Torrens University Australia, we believe education should connect people with opportunity and prepare them for real life.

Our Future Students team plays an important role in helping prospective students move from initial enquiry through to application and enrolment. Behind that journey sits a sophisticated communications and marketing automation environment that ensures students receive the right information at the right time.

What’s the Job?

This is a hands-on role sitting at the intersection of marketing automation, communications and technology.

You’ll work within Salesforce Marketing Cloud to build, code, test and deliver communications across the future student journey — from first enquiry and event registration through to application and enrolment.

You’ll work closely with Future Students, Marketing and Technology teams to transform campaign briefs into reliable, targeted and engaging communications.

This role is particularly suited to someone who enjoys the technical side of marketing: building HTML emails, working with audience data, troubleshooting rendering issues, creating automation and using Salesforce Marketing Cloud to deliver personalised journeys at scale.

Key Points About This Role

Build & Deliver Email CampaignsCreate, code, test and deploy responsive EDMs and automated communications across multiple brands and future student journeys.

Salesforce Marketing Cloud OperationsWork hands-on across Journey Builder, Email Studio, Mobile Studio and Automation Studio to manage campaigns, journeys and automation.

Audience Data & SegmentationUse SQL, data extensions and segmentation logic to identify the right audiences and ensure communications reach the right people.

Customer Journey AutomationBuild and maintain automated communications from enquiry through application, events and enrolment, supporting conversion across the student journey.

Troubleshooting & Continuous ImprovementIdentify rendering, coding or automation issues, solve problems quickly and continuously improve campaign performance and processes.

Strategic Campaign InsightActively use reporting, analysis and insight to develop and optimise campaigns.

Content & Design OptimisationRecommend content and design improvements, grounded in email marketing best practice, to optimise campaign performance.

Marketing Automation AdviceProvide strategic and tactical advice related to marketing automation technology and best practice.

Who You Are

You’re comfortable combining technical skills with marketing communications and enjoy turning briefs into working campaigns.

You don’t need to know every answer immediately, but you’re resourceful, curious and confident researching solutions when something unfamiliar comes up.

You’ll bring:

Hands-On Email Coding SkillsStrong HTML experience for responsive email templates, including the ability to diagnose and resolve rendering issues across different email clients and devices.

Salesforce Marketing Cloud ExperiencePractical experience administering and configuring Salesforce Marketing Cloud and building communications within the platform.

SQL & AMPscript CapabilityStrong SQL skills for segmentation, data extensions and audience queries, plus AMPscript capability for dynamic content and personalisation.

Marketing Automation UnderstandingExperience creating customer journeys, triggered communications, nurturing programs and campaign automation.

Strong Organisation & CommunicationYou can manage competing priorities, work to deadlines and communicate confidently with Marketing, Future Students, Technology and other stakeholders.

Experience with CSS, front-end development, media queries, dark-mode coding or email-client-specific coding techniques will be highly regarded.

Salesforce Marketing Cloud Email Specialist certification and Salesforce Lightning experience are also advantageous.

Why Join Us?

This is an opportunity to work in a role where technology and communication directly influence the future student experience.

You’ll help manage communications across multiple brands and audiences, supporting prospective students from their first interaction with us through to enrolment.

You’ll also work in a collaborative and multicultural team where people share ideas, solve problems together and are encouraged to keep learning.

The environment is fast-moving, and priorities can sometimes change quickly. We’re looking for someone who enjoys that pace, can respond calmly when urgent communications arise and is comfortable finding solutions rather than waiting for them.

What We Offer

• Permanent, full-time opportunity
• Sydney-based role in Surry Hills
• Face-to-face and hybrid ways of working
• Hands-on exposure to Salesforce Marketing Cloud and marketing automation
• Opportunity to work across multiple brands, audiences and customer journeys
• Collaborative work across Future Students, Marketing and Technology
• Professional development and opportunities to build your technical marketing capability
• Exposure to events, campaigns and broader student recruitment activity

From time to time, you may be required to support university events such as Open Days, including occasional weekend or after-hours activity.

Hiring Process

We aim to provide you with the information you need at each stage of this process to help you present your best self.

We are committed to ensuring an equitable, barrier-free application process and have a Reasonable Adjustment Procedure in place to support you throughout the recruitment process.

To learn more about what makes Torrens University Australia a great place to work, visit https://www.torrens.edu.au/blog.