Freelance Strategist

The Brand Agency; Melbourne; Hybrid; AUD 111,000 - 166,000; Part time

Benefits offered by this job

Hybrid work

Learning opportunities

Flexible culture

Job summary

The Brand Agency in Melbourne is seeking an experienced Strategist for a short-term freelance contract until the end of the year. You will work closely with the Head of Strategy across the AUNZ region to shape marketing, brand and content strategies, grounded in qualitative and quantitative insights.

We offer hybrid working from home and our Flinders Lane office, with learning opportunities and a diverse team backed by WPP and Ogilvy.

Qualifications

• Experience in marketing and campaign strategy.
• Ability to develop brand strategy and messaging.
• Ability to derive qualitative and quantitative insights for decision making.
• Strong presentation and workshop facilitation skills.

Responsibilities

• Collaborate with Head of Strategy on the AUNZ strategy team.
• Develop marketing and campaign strategies and supporting briefs.
• Lead brand strategy and development initiatives.
• Apply qualitative and quantitative insights to client challenges.
• Contribute to content and messaging strategy across channels.
• Shape digital and channel strategies and customer experience.
• Prepare and deliver client presentations and workshops.
• Source and analyse customer information to uncover cultural shifts and trends.

Skills

Marketing strategy

Brand strategy

Insights

Presentation

Workshop facilitation

Digital strategy

Content strategy

Customer experience strategy

Qualitative insights

Quantitative insights

Job description

We're looking for an experienced Strategist to join our Melbourne team and be a go-to resource for some of Australia's most loved brands.

This is a short-term Freelance contract until the end of the year.

You Are

Someone who digs deep to uncover the best insights and thought-provoking ideas.

A strategic thinker, problem solver, naturally curious and always learning to ensure that you and the agency remain at the top of your game.

We Are

The Brand Agency, part of the Ogilvy Network and WPP, is a full-service creative and communications agency working across AUNZ.

What does this mean for you?

Many things make The Brand Agency a great place to work, but we think these are worth a special mention:

• Welcoming and flexible culture
• Hybrid working - from home and from our brand-new Flinders Lane Office
• Learning opportunities for all employees and room to grow
• A diverse team of top industry talent, backed by WPP and Ogilvy

The Role

As a Strategist, you will:

• Work closely with our Head of Strategy to perform an integral role in our AUNZ strategy team.
• You will have skills and experience in some (or all) of the following areas:
• Marketing and campaign strategy
• Creative brief development and supporting creative ideation
• Brand strategy and development
• Retail marketing or category experience
• Qualitative and quantitative insights
• Content and messaging strategy
• Digital and channel strategy
• Customer experience strategy
• Presentation and workshop facilitation
• Source, gather, and analyse customer information that unlocks actionable insights on cultural shifts and decision‑making trends.
• Link client objectives and customer needs across industries, products and audiences to overcome indifference and drive effectiveness.

The fine print

You must have the right to live and work in Australia. Unfortunately, we cannot sponsor for this position.

We appreciate your understanding that only shortlisted candidates will be contacted and that we cannot reply to individual phone calls or emails due to the high number of applicants we receive.