Strategist (mid level)

Saatchi & Saatchi Australia; Sydney; On-site; AUD 80,000 - 110,000; Full time

Benefits offered by this job

Wholeself program

Flexible work policy

Marcel AI Platform

Marcel Classes

Career Conversations

Diversity & Inclusion

Birthday leave

Work Your World

Parental leave

Wellbeing support

Working With Cancer pledge

Diversity partners

Job summary

Saatchi & Saatchi Australia in Sydney is seeking a mid-weight Strategist to translate insights into standout campaigns. You will work alongside creatives, account teams and clients to develop insight-led strategies that inform powerful creative ideas.

The role combines rigorous analysis with creative curiosity, shaping briefs and guiding campaign direction to deliver commercially effective work. You will manage multiple projects in a fast-paced agency environment and contribute to thought

Qualifications

• Experience in a creative agency strategy role (2-3 years ideally).
• Proven experience developing creative, brand or communications strategies.
• Able to write inspiring briefs and articulate a clear strategic point of view.
• Experience collaborating with creative teams and contributing throughout the development process.
• Strong research, analysis and insight development capability.
• Excellent storytelling, presentation and communication skills.
• Genuine curiosity about people, culture, brands and what drives behaviour.
• Collaborative mindset, proactive attitude and willingness to continuously learn.
• Comfortable managing multiple projects in a fast-paced agency environment.

Responsibilities

• Develop strategic responses to client briefs that inspire creative thinking and solve business problems.
• Identify audience, cultural and category insights through qualitative and quantitative research.
• Write clear, compelling creative briefs that set teams up for success.
• Partner closely with creative, account service and client teams throughout the creative process.
• Present strategic recommendations, insights and campaign opportunities to clients and internal stakeholders.
• Contribute a strategic perspective during creative development, helping shape and strengthen ideas.
• Monitor cultural trends, consumer behaviour and emerging opportunities relevant to client businesses.
• Evaluate campaign effectiveness and turning performance data into actionable recommendations.
• Support award submissions, thought leadership and strategic capability development across the agency.

Skills

Strategy development

Creative collaboration

Brief writing

Insight & research

Presentation skills

Storytelling

Cultural curiosity

Team collaboration

Education

Experience in creative agency strategy (2-3 years ideally)

Job description

At Saatchi & Saatchi, we believe NOTHING IS IMPOSSIBLE. We value FREEDOM, BRAVERY, IMAGINATION, and COLLABORATION. We unravel business problems with world-changing ideas. We dig for the truth, apply innovation & creativity, then actualize to world-class standards. We’re results-obsessed.

Overview

We're looking for a mid-weight Strategist with experience in a creative agency who understands how strong strategic thinking leads to powerful creative ideas. This role is ideal for someone who has already worked alongside creatives, account teams and clients to develop insight-led strategies that inspire standout campaigns and solve real business challenges.

As part of our Sydney strategy team, you'll uncover human, cultural and category insights, shape creative briefs, and provide strategic direction that helps our teams create work people notice, remember and act on. You'll combine analytical rigour with creative curiosity, bringing fresh thinking that fuels ideas with impact.

Your role will be critical in helping us build work that is both creatively distinctive and commercially effective.

Responsibilities

What you'll be doing day to day

• Developing strategic responses to client briefs that inspire creative thinking and solve business problems.
• Identifying audience, cultural and category insights through qualitative and quantitative research.
• Writing clear, compelling creative briefs that set teams up for success.
• Partnering closely with creative, account service and client teams throughout the creative process.
• Presenting strategic recommendations, insights and campaign opportunities to clients and internal stakeholders.
• Contributing a strategic perspective during creative development, helping shape and strengthen ideas.
• Monitoring cultural trends, consumer behaviour and emerging opportunities relevant to client businesses.
• Evaluating campaign effectiveness and turning performance dat into actionable recommendations.
• Supporting award submissions, thought leadership and strategic capability development across the agency.

Qualifications

We're interested in people with diverse experiences and perspectives. You might be a strategist, planner, researcher, marketer or someone who has built strong insight and problem-solving skills in a related field.

You’ll Likely Bring

• Experience working in a creative agency strategy role (2-3 years ideally).
• Proven experience developing creative, brand or communications strategies that have informed campaign development.
• Strong understanding of the relationship between insight, strategy and creative execution.
• Ability to write inspiring briefs and articulate a clear strategic point of view.
• Experience collaborating directly with creative teams and contributing throughout the creative development process.
• Strong research, analysis and insight development capability.
• Excellent storytelling, presentation and communication skills.
• Genuine curiosity about people, culture, brands and what drives behaviour.
• A collaborative mindset, proactive attitude and desire to continuously learn and develop.
• Comfortable managing multiple projects in a fast-paced agency environment.

Additional Information

Publicis Groupe benefits: Be a part of the Publicis Groupe family, one of the world's most progressive and dynamic modern communications businesses. You can learn more about us at www.publicisgroupeanz.com.

Enjoy all the perks that come with our network offering:

• A comprehensive Wholeself program supporting physical, mindful, and financial wellbeing.
• A creative, lively, and rewarding office environment where people love working with each other, supported by our Publicis Liberté flexibility approach — "working your way with us."
• Access to our Global AI Platform Marcel, connecting Publicis Groupe employees with opportunities for career mobility and collaboration across our global network.
• Extensive Learning & Development opportunities including more than 15,000 learning programs via our online learning platform, Marcel Classes.
• A culture of open feedback and support to reach your goals through our Career Conversations program.
• A committed Diversity, Equality, and Inclusion strategy driven through our Viva Women, Égalité, enABLE, EmbRACE, and Écologique committees.
• Leave benefits including Birthday Leave, Flexible Public Holidays, and an additional 5 days of leave after 2 years of service.
• Work Your World program enabling employees the flexibility to work from anywhere in the world for up to 6 weeks per year.
• Parental leave policy with up to 18 weeks based on tenure, paid primary carer leave, secondary carer swap, and Cub Care leave.
• Access to counsellors, psychologists, and professionals through Sonder, an all-in-one digital wellbeing technology platform designed to support psychological, medical & safety needs.
• A workplace that stands together to provide a more open, supportive, and recovery-forward culture for all employees with life-threatening illnesses. Read more about our Working With Cancer Pledge: https://workingwithcancerpledge.com/
• Proud partners of Diversity Council Australia, Pride in Diversity, Family Friendly Workplaces, Supply Nation, and the Australian Disability Network.

Diversity. Inclusion. Equity. More than just words; these are part of our DNA. At Publicis Groupe, we are committed to the inclusion and recognition of all people regardless of race, age, culture, ability, ethnicity, gender identity or expression, sexual orientation, marital status, and religious affiliation. We believe that to deliver the best solutions to our clients, our people need to reflect the diverse communities in which our clients operate. We value diversity and the skills, knowledge, and experience that difference brings to our culture and solutions.

Uniqueness is powerful; without it, we wouldn't be where we are today. So be you — we like it that way.

We are committed to providing reasonable adjustments for people with disability or those that require additional support throughout the application process. If you need any assistance or adjustments, please contact us via [e-mail]; your personal information will be kept confidential.