Field Sales Manager - Warrnambool & Horsham

PFD Food Services Pty Ltd; Warrnambool; Vor Ort; AUD 90.000 - 120.000; Vollzeit

Benefits dieser Stelle

Staff discounts

Accommodation discount

Health insurance

Banking benefits

Incentive program

Superannuation

Other benefits

Zusammenfassung

PFD Food Services Pty Ltd is seeking a Field Sales Manager to lead Sales Representatives across Warrnambool and Horsham. You will report to the State Sales Manager, coaching the team, and executing regional sales plans to lift performance and margins.

You will build strong customer relationships, use CRM data to drive actions, and partner with branch leadership to align priorities and improve outcomes. Some travel between territories is expected.

Qualifikationen

• Strong sales background with experience leading field-based teams.
• Proven ability to lift capability and performance through coaching and follow-through.
• Ability to interpret data and build practical growth and margin plans.

Aufgaben

• Coach and develop a dispersed team of Sales Representatives with field coaching and development plans.
• Develop and execute local sales plans to protect and grow customer spend.
• Build relationships with key customers and decision makers to drive retention.
• Use CRM and sales data to identify opportunities and drive accountability.
• Collaborate with Branch Managers, operations, and suppliers to align priorities.

Kenntnisse

Sales leadership

Coaching

Team development

Commercial acumen

Relationship building

Travel readiness

Jobbeschreibung

• Play a key role in supporting the Australian economy.
• Discounted food, travel, entertainment, and more.
• Full-time opportunity with Car + Incentive Program.

Company

For 81 years, we've achieved success through our ability to innovate, placing a clear emphasis on how we best serve our customers’ needs. As demand continues to grow, we have expanded rapidly, now delivering a superior range of dry goods, frozen and chilled products, fresh seafood and meat, confectionery, paper products, and cleaning solutions.

In recent years, we’ve seen significant growth and invested in our systems and processes, building a close partnership with Woolworths Group that has continued to deliver high-quality service for our customers and suppliers.

In 2024, Woolworths moved to a 100% interest in the PFD business, bringing PFD exciting opportunities as a strategic part of the Group. Sharing expertise across both teams will ensure our continued success and drive further growth and unlock our collective potential.

About this Position

As the Field Sales Manager, you will lead and develop a team of Sales Representatives across Warrnambool and Horsham. Reporting to the State Sales Manager, you will work closely with local branch leadership to strengthen sales capability, lift performance across the region, and build strong relationships with key customers. This role will suit a hands‑on leader who can balance coaching, commercial discipline, change leadership, and day‑to‑day sales execution.

Key Responsibilities

• Coach, mentor, and develop a geographically dispersed team of Sales Representatives, including regular field coaching, one‑on‑one sessions, and clear development plans.
• Develop and execute local sales plans to protect existing business, grow customer spend, improve margin, and win new business across both territories.
• Build and maintain strong relationships with key customers and decision makers, supporting retention and sustainable growth.
• Use CRM, sales data, and regular performance reviews to identify opportunities, establish clear accountability, and take corrective action where required.
• Partner closely with the Warrnambool and Horsham Branch Managers, operations, customer service, and suppliers to align priorities and improve customer outcomes.
• Lead by example and build a supportive, accountable sales culture that is open to new ideas and improved ways of working.

What We’re Looking For

To thrive in this role, you will bring:

• A strong sales background, ideally including experience leading, coaching, or developing field‑based sales teams.
• Proven ability to lift sales capability and performance through practical coaching, clear expectations, and consistent follow‑through.
• Commercial acumen with the ability to interpret sales data, develop practical plans, and execute growth and margin initiatives.
• A team‑oriented, down‑to‑earth approach and the ability to build credibility with sales teams, branch leadership, customers, and senior stakeholders.
• The confidence and resilience to influence established ways of working, lead change constructively, and maintain a collaborative approach.
• Experience in food service, FMCG, wholesale, distribution, or another field‑based sales environment will be highly regarded.
• You will also be comfortable travelling regularly between Warrnambool, Horsham, and surrounding customer territories.

What PFD is Offering the Successful Candidate

• Competitive remuneration
• Superannuation
• Other staff benefits
• discounts on staff purchases
• discounted accommodation
• health insurance
• banking
• participation in an incentive program

Culture & Values

• Customer Focus: Know your external and internal customers. Gain and preserve their confidence because we can only be successful if our customers are successful.
• Respect: Treat people at work and in the community as they would like to be treated. Act safely, responsibly, and ethically.
• Passion: Share the passion of making us a successful and dynamic company. Let’s celebrate successes.
• Simplicity: Let’s minimise the complications of doing business so customer services are on time, accurate and reliable. Share ideas to improve our company.
• Leadership: All of us can be leaders in our day to day working lives. Bring out the best in yourself and the people around you. Do what you say you are going to do.

As part of our recruitment process, do you consent to undergoing employment checks? These may include a medical assessment (which may involve drug and alcohol testing), a National Police History Check, a Working With Children/Vulnerable Groups Check, and a Licence Validation/Demerit Point Check.

PFD Food Services is committed to being an Equal Employment Opportunity employer.