Dynamic Marketing & Content Coordinator

Bar Crusher Boats; City of Melbourne; On-site; AUD 65,000 - 90,000; Full time

Job summary

Bar Crusher Boats, based in Melbourne, VIC, is seeking a Marketing & Communications Coordinator to drive the brand, produce diverse content and bring campaigns to life. The role covers digital, content, campaigns, social media, email marketing and marketing administration, reporting to the Marketing Director and General Manager.

You will support a busy team, manage multiple projects, and provide local marketing support to a Melbourne dealership, with hands-on involvement in a range of activities

Qualifications

• A qualification in Marketing, Communications, Journalism or a related field.
• Previous experience in a marketing and communications role.
• Strong written and verbal communication skills.
• Proven experience in content creation across channels.
• Excellent attention to detail and organisational ability.
• Experience with CRM, eDM and CMS platforms.
• Basic graphic design skills.
• Ability to manage multiple projects and deadlines.

Responsibilities

• Coordinating marketing calendars, campaigns and promotions.
• Assisting with content creation — images, video and basic graphic design.
• Creating and scheduling social media content across relevant platforms.
• Social listening and responding to enquiries.
• YouTube content upload, narrative creation and optimisation.
• Preparing basic marketing reports and analysing campaign performance.
• Maintaining databases, files and digital assets.
• Assisting with SEO/AEO/GEO.
• Updating website content and product information.

Skills

Marketing communications

Content creation

Social media

Graphic design basics

Project management

Negotiation & CRM

SEO & digital

Education

Marketing or Communications qualification

Tools

CRM platforms

CMS platforms

eDM tools

Job description

Bar Crusher Boats, based in Melbourne, VIC, is seeking a Marketing & Communications Coordinator to drive the brand, produce diverse content and bring campaigns to life. The role covers digital, content, campaigns, social media, email marketing and marketing administration, reporting to the Marketing Director and General Manager.

You will support a busy team, manage multiple projects, and provide local marketing support to a Melbourne dealership, with hands-on involvement in a range of activities