Director of Campaign Implementation & Activation

wppmedia; Sydney; On-site; AUD 180,000 - 260,000; Full time

Job summary

WPP Media is seeking an Implementation & Activation Director to lead end-to-end planning and buying across Social, Search, Programmatic, and E‑Commerce. You will build trusted client relationships, guide data-driven activation, and drive growth with cross-functional teams in a fast-changing environment.

You will mentor teams, shape strategic plans, and ensure execution excellence while upholding client commitments and industry best practices.

Qualifications

• Significant experience in performance channels within a media or marketing environment.
• Proven stakeholder management experience.
• Passion for the industry with robust craft and leadership experience.

Responsibilities

• Cultivate strong, trusted relationships with clients at intermediate to senior levels.
• Maintain an in-depth understanding of client challenges, objectives, and initiatives, clearly articulating these to your team and media partners.
• Proactively recommend tactics and opportunities that resolve client challenges and objectives.
• Ensure strict adherence to activation commitments and client contractual obligations.
• Construct and present effective, future-facing Implementation plans grounded in strategic priorities and data-led optimization recommendations.
• Maintain an in-depth knowledge of the media landscape, confidently articulating core media principles and how each touchpoint fuels client growth.
• Collaborate closely with internal product teams, including GroupM proprietary offerings, to clearly articulate benefits and identify growth opportunities.
• Seek, communicate, and implement continuous improvements across all aspects of the role.
• Lead client media audits, media negotiations, and billings forecasting.
• Motivate and empower direct reports to achieve individual, team, and organizational goals.
• Conduct regular 1:1 check-in, annual career conversations, and performance reviews with direct reports.
• Champion company values, fostering strong connections, solution-oriented perspectives, and collective team success.

Skills

Performance channels

Stakeholder management

Leadership

Media knowledge

Problem solving

Communication

Collaboration

Results-driven

Job description

WPP Media is seeking an Implementation & Activation Director to lead end-to-end planning and buying across Social, Search, Programmatic, and E‑Commerce. You will build trusted client relationships, guide data-driven activation, and drive growth with cross-functional teams in a fast-changing environment.

You will mentor teams, shape strategic plans, and ensure execution excellence while upholding client commitments and industry best practices.