Digital Marketing Manager

TLC Healthcare; Melbourne; On-site; AUD 90,000 - 110,000; Full time

Benefits offered by this job

Gym membership at TLC Health Clubs and

Zap Fitness membership

Free breakfast twice a week

Coffee onsite

Thrive Wellbeing Program

Job summary

TLC Healthcare is seeking a Digital Marketing Manager to lead hands-on campaigns across multiple brand channels from our Melbourne base.

You will own end-to-end digital programs, ensure campaigns go live quickly, and drive measurable results using rigorous analytics and stakeholder collaboration. The role is fixed-term through Feb 2027 with immediate start and a central Melbourne location.

Qualifications

• 4+ years in a hands-on digital marketing role.
• Strong, practical experience across SEO, SEM, paid media, email and social.
• Confident in HubSpot, Meta Business Manager and WordPress.
• Event marketing and delivery experience; solid analytical and reporting skills.

Responsibilities

• Building and launching integrated campaigns across paid search, paid social, email, web and organic social.
• Keeping WordPress sites sharp, current and converting.
• Running HubSpot email, automation and segmentation so the right message reaches the right people.
• Creating and publishing content across digital and social channels.
• Promoting and delivering corporate, community and marketing events, including managing Eventbrite and Cvent.
• Tracking performance, budgets and ROI, and turning the numbers into clear insights and recommendations (Power BI a plus).
• Working with internal teams and external agencies to get things out the door, on time and done properly.

Skills

Digital marketing

HubSpot

WordPress

Power BI

Event marketing

Tools

HubSpot

Meta Business Manager

WordPress

Eventbrite/Cvent

Adobe Creative Suite

Job description

• TLC Healthcare
• Careers
• Digital Marketing Manager

Digital Marketing Manager

Healthcare Icon Healthcare Max Term Full Time Central Melbourne Applications close: 7th Nov, 2026

Digital Marketing Manager | Fixed-Term Contract to February 2027
Immediate start · St Kilda Road, Melbourne

You’re a doer. We have a lot to do.

If you’re the digital marketer who launches the campaign, spots the broken link before anyone else does, fixes the HubSpot workflow, and has the performance report ready before it’s asked for, we want to talk to you.

TLC Healthcare is a fast-growing, award-winning group spanning aged care, medical centres, day surgeries, early learning, health clubs and more. We’re heading into our busiest period yet, with a packed pipeline of campaigns, events and launches across multiple brands. We need someone who can walk in, get across it fast, and start delivering from day one.

This isn’t a role for strategy decks and long lead times. It’s hands‑on, high-volume and high-impact, and it suits someone who likes seeing their work go live.

What you’ll own

Reporting to our General Manager Marketing, you’ll run digital end to end across our brands:

• Building and launching integrated campaigns across paid search, paid social, email, web and organic social
• Keeping our WordPress sites sharp, current and converting
• Running HubSpot email, automation and segmentation so the right message reaches the right people
• Creating and publishing content across digital and social channels
• Promoting and delivering corporate, community and marketing events, including managing Eventbrite and Cvent
• Tracking performance, budgets and ROI, and turning the numbers into clear insights and recommendations (Power BI a plus)
• Working with internal teams and external agencies to get things out the door, on time and done properly

Who you are

• Fast and accurate. You move quickly without cutting corners, and you know speed only counts if the work is right.
• Obsessed with detail. Typos, broken links, wrong dates and mismatched UTMs don’t get past you.
• Driven by initiative. You see what needs doing and do it. You don’t wait to be told, and you flag problems with a fix already in mind.
• Great with people. You build trust quickly with stakeholders at every level, manage competing requests calmly, and keep everyone in the loop.
• A good human. You’re generous with your team, reliable, honest and easy to work with, especially when things get busy.

What you’ll bring

• 4+ years in a hands‑on digital marketing role
• Strong, practical experience across SEO, SEM, paid media, email and social
• Confident in HubSpot, Meta Business Manager and WordPress
• Event marketing and delivery experience
• Solid analytical and reporting skills

Experience with Power BI, Eventbrite/Cvent and Adobe Creative Suite will be highly regarded.

What’s in it for you

• Real ownership of campaigns and events across multiple brands
• Work that goes live quickly, where you can see the impact.
• Complimentary gym membership at TLC Health Clubs and Zap Fitness
• Free breakfast every Monday and Friday, plus coffee onsite
• Thrive Wellbeing Program and Employee Assistance Program
• Modern St Kilda Road office and a team that backs each other

Applications close: 7th Nov, 2026

For enquiries, please contact [e-mail].

We are an organisation with a strong sense of purpose that celebrates diversity, inclusion and embodies our core values of respect, accountability, excellence, collaboration, integrity and innovation.

Our culture is based on a supportive team environment where people thrive and achieve their best professionally.

TLC Healthcare encourage all people of different backgrounds to apply.

As part of our recruitment process, you may be required to complete a pre‑employment psychometric and medical assessment.