Digital Marketing & Graphic Design Lead

Universal Business Team; Sydney; Hybrid; AUD 90,000 - 120,000; Full time

Job summary

Skanos in Sydney's NSW western suburbs is seeking a Digital Marketing & Graphic Design Lead to own creative design, manage paid digital campaigns and lead an offshore marketing resource.

You will produce premium marketing collateral, drive Google Ads, campaigns, website content, product launches, and marketing initiatives across channels; one day per week WFH may be available after probation.

Qualifications

• Strong graphic design capability with proficiency in Adobe Creative Suite or similar.
• Hands-on experience managing Google Ads and paid search campaigns.
• Experience monitoring campaign budgets, leads, conversions and performance.
• Experience creating marketing collateral for products, equipment or B2B customers.
• Strong digital marketing, website and content management capability.
• Experience supervising, mentoring or coordinating the workload of another team member.
• Strong organisation, project management and attention to detail.
• A strong eye for branding, design and professional presentation.

Responsibilities

• Design brochures, catalogues, advertisements, presentations, product collateral and digital content.
• Maintain a consistent, premium brand across digital and printed marketing materials.
• Manage and optimise Google Ads, paid search and other digital campaigns.
• Monitor campaign budgets, leads, performance and ROI, making improvements where required.
• Coordinate website content, product information and ongoing updates.
• Provide day-to-day direction and support to an offshore marketing team member.
• Coordinate external suppliers and agencies and support email marketing, product launches and sales campaigns.
• Manage multiple marketing projects and deadlines from brief through to delivery.

Skills

Graphic design

Branding

Digital marketing

Leadership

Content management

Project management

Attention to detail

Communication

Tools

Adobe Creative Suite

Google Ads

CMS

Job description

Universal Business Team – Sydney Western Suburbs NSW

Skanos is a proudly Australian-owned business with more than 25 years' experience providing premium commercial and industrial cooking equipment to the foodservice and food-production sectors.

Formerly MKA Catering Equipment Systems, Skanos imports, designs and manufactures high-performance equipment for customers across food manufacturing, aged care, healthcare, hospitality and other commercial kitchen environments.

An opportunity is now available for a creative and digitally capable Digital Marketing & Graphic Design Lead to join the team in Minto, Sydney.

The Role

This is a hands-on role combining graphic design, paid digital marketing and day-to-day leadership of an offshore marketing resource.

You'll take ownership of creating professional marketing collateral that reflects Skanos' premium brand, while managing paid search campaigns and supporting broader marketing activity across digital and traditional channels.

Working closely with sales and management, you'll be involved in product launches, campaigns, website content and ongoing marketing initiatives within a close-knit business.

One WFH day per week may be available following successful completion of probation.

Key Responsibilities

• Design brochures, catalogues, advertisements, presentations, product collateral and digital content
• Maintain a consistent, premium brand across digital and printed marketing materials
• Manage and optimise Google Ads, paid search and other digital campaigns
• Monitor campaign budgets, leads, performance and ROI, making improvements where required
• Coordinate website content, product information and ongoing updates
• Provide day-to-day direction and support to an offshore marketing team member
• Coordinate external suppliers and agencies and support email marketing, product launches and sales campaigns
• Manage multiple marketing projects and deadlines from brief through to delivery

About You

You'll be a creative, commercially minded marketer who enjoys being hands-on with design while also taking responsibility for digital campaign performance.

Ideally, you'll bring:

• Strong graphic design capability with proficiency in Adobe Creative Suite or similar
• Hands-on experience managing Google Ads and paid search campaigns
• Experience monitoring campaign budgets, leads, conversions and performance
• Experience creating marketing collateral for products, equipment or B2B customers
• Strong digital marketing, website and content management capability
• Experience supervising, mentoring or coordinating the workload of another team member
• Strong organisation, project management and attention to detail
• A strong eye for branding, design and professional presentation

Experience marketing premium equipment, machinery, electrical products or other technical products would be highly regarded.

This is an excellent opportunity for someone who wants creative ownership, hands-on digital responsibility and the opportunity to guide a small marketing function within an established Australian business.