Digital Marketing Executive

Novotel; Sydney; On-site; AUD 80,000 - 110,000; Full time

Benefits offered by this job

Onsite parking

Duty meals

Free laundry

Job summary

Accor's Novotel Sydney is seeking a Digital Marketing professional to drive our online presence across accommodation, conferencing and The Marke Kitchen & Bar. You will manage digital channels, create compelling content and grow brand reach through social media and partnerships.

The role focuses on campaign performance, revenue growth and collaboration with internal teams and local partners to expand our reach.

Qualifications

• Passionate about content creation and innovation.
• Ability to work autonomously in a fast paced environment.
• Exceptional understanding of consumer behaviour.
• Ability to foster positive relationships with partners and colleagues.
• Strong understanding of digital systems and processes.

Responsibilities

• Develop and implement digital strategy and SEO to improve online visibility for Accor brands.
• Manage digital channels including email, website content, SEO and partner platforms.
• Create engaging social media content and visuals to strengthen brand.
• Monitor campaigns and use insights to drive engagement and revenue.
• Build relationships with internal teams, influencers and local partners.

Skills

Content creation

Autonomy

Consumer behaviour

Partner relations

Digital systems

Job description

Job Description

Your key responsibilities will include:

• Digital Strategy & SEO: Develop and implement effective SEO strategies to enhance online visibility across accommodation, conferencing and The Marke Kitchen & Bar.

• Digital Channel Optimisation: Manage and optimise our digital channels, including email marketing, website content, SEO, online distribution platforms and internal partner channels.

• Social Media & Content Creation: Manage and grow our presence across Facebook, Instagram, YouTube and X through engaging content, creative visuals and animations that strengthen our brand and connect with our audience.

• Campaign Performance & Revenue Growth: Monitor and analyse digital marketing campaigns, coordinate promotional activities and use performance insights to maximise engagement, drive conversions and achieve revenue targets.

• Relationships & Partnerships: Build strong relationships with internal teams, influencers, content creators and local business partners to develop creative collaborations and expand our reach.

Qualifications

What we are looking for

If this role interests you and you can demonstrate that you:

• Are passionate and well versed in content creation and innovation. Thinking outside the box is only the start!
• Have the ability to work autonomously in a fast paced, yet supportive environment
• Have exceptional understanding of consumer behaviour
• Can demonstrate how to foster positive relationships with partners and colleagues
• Have a keen understanding of digital systems and processes

Additional Information

What is in it for you

• Learning & development opportunities.

• Join of the largest hotel groups worldwide with access to global opportunities and staff benefits.

• Onsite parking, duty meals, and free laundry.

Why work for Accor?

We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor’s limitless possibilities.

Our commitment to Diversity & Inclusion:

We are an inclusive company, and our ambition is to attract, recruit and promote diverse talent. We offer reasonable adjustments to support you. If you require an adjustment to be made during the recruitment process, you're welcome to let us know.

Parental Leave

As staff member, you will receive 10 weeks paid parental leave at full salary for primary career in addition to government-funded parental leave. Part-time and casual equivalent available on a pro-rata basis. In addition, Continuation of superannuation payments while on paid parental leave will remain.