Digital Data & Analytics Manager

Zenith; Sydney; Hybrid; AUD 170,000 - 210,000; Full time

Job summary

Zenith is seeking an APAC Analytics Manager to lead a freshly formed regional analytics team delivering best-in-class digital marketing insights. You will manage significant budgets, collaborate with APAC market teams, and mentor analysts to drive data-informed decisions.

In this role you will translate business questions into analytics plans, build executive dashboards, and partner with data engineering to ensure clean, scalable data for reporting.

Qualifications

• Experience leading analytics teams in a tech or marketing environment.
• Strong ability to translate business questions into analytics plans.
• Proficient in SQL and Python for data manipulation.

Responsibilities

• Build trusted relationships with APAC market teams and partners.
• Translate stakeholder needs into prioritised analytics deliverables.
• Design analytical plans and measurement frameworks for client questions.
• Lead development and maintenance of dashboards and self-service reports.
• Use SQL, Python and analytics tools to automate processes.
• Validate data quality across analytics platforms.
• Present insights with actionable recommendations to stakeholders.

Skills

Analytical thinking

Stakeholder management

Leadership

SQL

Python

Data visualization

Job description

Company description

At Zenith, we are a connected team with purpose. We are driven to create new perspectives through modern media. We believe marketing is a powerful investment that can build and grow brands and increase business profitability. So we unlock opportunities for growth by placing consumer behavior, attitudes, and insights at the heart of everything we do. We pride ourselves on delivering return on investment, imagination, and insight.

Central to this vision is the knowledge that we are only as good as our people. To grow our clients' business, we need to attract, retain, develop, and grow the brightest talent in the industry. We know it is not the sum of one but the sum of all of us that make us great. Our behaviors are: Be Bold, Be Kind, Be Better Together.

We’re determined to eradicate any barriers that prevent our people from achieving their fullest potential.

We offer progressive flexible working options to everyone at all levels — it’s not a policy. It’s behavior-led and reinforced through our values.

Mental health & wellbeing is something we consider a priority — it's championed by our own people internally and is a regular conversation.

We have a lot of fun — we’re constantly looking at reinventing how we’re connecting with each other.

Overview

About the role

We are looking for an APAC Analytics Manager This is an opportunity to work with one of the world's finest global technology firms in a freshly formed team dedicated to delivering the greatest digital marketing in the world. It is an interesting, dynamic, and diverse workplace in which to manage significant budgets and learn from the top practitioners. We are looking for someone who can come in and immediately make an impact. This person should exude confidence and be able to motivate, educate and aid in the development of a successful regional requirements. Whilst the successful candidate will be well supported, it is expected that they should be able to ‘hit the ground running’, and for the most part be able to manage their team autonomously.

What you will do with us

• Build trusted relationships with Adobe, APAC market teams, global Centre of Excellence stakeholders and key media and technology partners.
• Represent APAC analytics in regular working sessions, performance reviews and planning forums, clearly communicating progress, risks, dependencies and decisions required.
• Translate stakeholder needs into prioritised, well-scoped analytics deliverables with clear objectives, timelines, owners and expected business value.
• Proactively identify issues and elevate data, delivery or resourcing risks before they affect agreed outcomes.
• Act as a regional analytics subject matter expert, promoting consistent measurement standards and best practice across APAC.
• Connect media performance with relevant business KPIs to identify drivers, risks and optimisation opportunities.
• Design analytical plans and measurement frameworks that answer clearly defined client and business questions.
• Apply appropriate analytical methods, including statistical testing, regression, forecasting, attribution and media effectiveness analysis.
• Interpret MMM and other measurement outputs to support planning and investment decisions where relevant.
• Lead the development, enhancement and maintenance of executive dashboards, recurring reports and self-service analytics solutions.
• Use SQL, Python and modern analytics technologies to automate repeatable processes and reduce manual effort.
• Partner with data engineering and global teams to define data requirements and support scalable ingestion, transformation and reporting processes.
• Validate data quality and resolve discrepancies across Adobe Analytics, business data, reporting solutions and media platforms.
• Work with activation, ad operations and technology teams to support accurate tracking, tagging, data collection and measurement governance.
• Clarify metric definitions, sources, calculation logic and ownership so stakeholders can use reporting outputs with confidence.
• Provide analytical context for onsite experience, pricing and customer-journey factors while keeping optimisation ownership with the relevant Adobe teams.
• Translate complex analysis into concise narratives that explain what happened, why it matters and what action should follow.
• Develop presentations and reports that clearly communicate insights, implications, recommendations, assumptions and limitations.
• Ensure recommendations are practical, evidence-based and linked to measurable media or business outcomes.
• Contribute analytics perspectives to quarterly business reviews, planning cycles and strategic initiatives.
• Assist in leading, inspiring and motivating the team to work collectively on the client's vision and objectives