Digital & Content Specialist: UX, SEO & AI Tools

Comcare (Australian Government)

Canberra

On-site

AUD 70,000 - 90,000

Full time

12 days ago

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Job summary

The Great Barrier Reef Marine Park Authority is seeking a Digital and Content Officer to manage our digital presence, drive UX improvements and align content with our brand. This APS5 role is based in Canberra and offers the chance to contribute to strategy, digital campaigns and analytics across websites and social channels.

You will lead GovCMS administration, develop audience-focused content, and explore AI-enabled tools to enhance service delivery and engagement.

Qualifications

Experience creating content (graphic design, video, photo) and strong Adobe Creative Suite knowledge.
Experience with website content management systems (GovCMS/Drupal).
Ability to design engaging digital assets and copy for websites, social media and print.

Responsibilities

Provide strategic input into digital and marketing plans and audience-focused experiences.
Manage, publish and optimise the corporate GovCMS website, including SEO and accessibility.
Support AI-enabled tool evaluations to improve digital services and user experience.
Develop engaging digital content across websites, social media and other channels.
Plan and deliver digital campaigns aligned with priorities.
Coordinate social media activity, monitor performance and engage stakeholders.
Monitor analytics and support continuous digital improvement.
Participate in media relations and on-call roster.