Digital Campaign Activation Lead — Trafficking & Optimization

Searchability; Melbourne; Hybrid; AUD 41,000 - 69,000; Part time

Job summary

DXC Technology is seeking a part-time Marketing Campaign Manager in Melbourne to translate strategy into action. The role involves coordinating creative, digital, social, events, web and other marketing teams to deliver campaigns that drive engagement, leads and business outcomes.

This hands-on campaign project management position requires strong marketing knowledge, creativity, organisation, and the ability to bring multiple teams and workstreams together to deliver results, across

Qualifications

• Experience in managing marketing campaigns end-to-end.
• Ability to coordinate multiple teams and vendors.
• Strong knowledge of marketing channels and measurement of ROI.

Responsibilities

• Design, plan, orchestrate, and execute end-to-end demand generation marketing campaigns across all channels.
• Collaborate with cross-functional teams, vendors, and Marketing and Communications leadership as well as business and cross-functional stakeholders to ensure alignment with business priorities.
• Drive measurable campaign ROI through lead generation, conversions, and revenue contribution.
• Use Data and Insights team to track and analyze key performance metrics to optimize marketing efforts and demonstrate ROI.
• Coordinate project timelines, deliverables, budgets and stakeholder communication.
• Test, learn, and continuously improve campaign approaches

Skills

Campaign management

Marketing coordination

Data analysis

Cross-functional collaboration

Job description

DXC Technology (NYSE: DXC) is a leading enterprise technology and innovation partner delivering software, services, and solutions to global enterprises and public sector organizations — helping them harness AI to drive outcomes at a time of exponential change with speed. With deep expertise in Managed Infrastructure Services, Application Modernization, and Industry-Specific Software Solutions, DXC modernizes, secures, and operates some of the world’s most complex technology estates. Learn more on dxc.com

The Opportunity

DXC is looking for a Marketing Campaign Manager to join our team on a part-time basis, working approximately 15 hours per week across three days. This is a great opportunity for an experienced marketing professional looking for a flexible role that can work around other commitments, including school hours.

The Campaign Manager translates defined marketing strategy into action, coordinating and delivering impactful B2B marketing campaigns across Offerings, Partnerships and Industries. Working closely with Strategic Marketing Partners, you will take campaign briefs and bring them to life — coordinating creative, digital, social, events, web and other specialist marketing teams to deliver campaigns that drive engagement, leads and business outcomes.

This is very much a hands‑on campaign project management and coordination role. You don't need to be a specialist in every area of marketing, but you will need strong marketing knowledge, creativity, organisation and the ability to bring multiple teams and workstreams together to deliver.

Key Responsibilities

• Design, plan, orchestrate, and execute end-to-end demand generation marketing campaigns across all channels.
• Collaborate with cross-functional teams, vendors, and Marketing and Communications leadership as well as business and cross-functional stakeholders to ensure alignment with business priorities.
• Drive measurable campaign ROI through lead generation, conversions, and revenue contribution.
• Use Data and Insights team to track and analyze key performance metrics (e.g., lead generation, conversion rates, attendance, engagement, database health) to optimize marketing efforts and demonstrate ROI.
• Coordinate project timelines, deliverables, budgets and stakeholder communication.
• Test, learn, and continuously improve campaign approaches