Dealer Operation Manager

Zeekr International; Sydney; On-site; AUD 90,000 - 130,000; Full time

Job summary

ZEEKR is seeking a Dealer Operations Manager in Sydney to lead dealer onboarding, store experience optimization, and major dealer events. You will coordinate cross-functional teams to ensure readiness for market launch and uphold premium brand standards.

Responsibilities include managing interviews for principal roles, overseeing store materials and visual merchandising, and arranging charging-pile installations at dealer sites. Strong communication across departments is essential.

Qualifications

• Bachelor’s degree or higher in Business Management or related field.
• Experience in automotive or retail management is preferred.
• Proven ability to plan and execute conferences.
• Strong communication and interpersonal skills with cross-functional collaboration.

Responsibilities

• Drive the new dealer onboarding approvals through internal review workflows and cross-functional coordination.
• Continuously optimize the in-store customer journey and refine the Brand Operation Checklist audit framework.
• Lead quarterly Dealer Principal meetings and the annual dealer conference from agenda to execution.
• Oversee qualification reviews and structured interviews for Dealer Principals and Sales/Marketing Managers.
• Manage dealer store materials lifecycle, displays, and uniforms to maintain premium brand visuals.
• Coordinate charging-pile installations at dealer locations, including scheduling and handover inspections.

Skills

Communication skills

Interpersonal skills

Event planning

Education

Bachelor’s degree or higher in Business Management or related field

Job description

ZEEKR is a premium electric vehicle brand under the Geely Group, dedicated to pioneering innovation in smart, sustainable mobility. As part of Geely’s ecosystem, ZEEKR embodies cutting-edge design, advanced technology, and user-centric electric mobility experiences.

About Geely:

• A global leader in smart electric vehicles and automotive innovation.
• Owns iconic brands including Geely Auto, ZEEKR, Volvo, Polestar, Lotus, and holds a 17% stake in Aston Martin.
• Boasts $100B+ in assets and employs 140,000+ people worldwide.
• Employs over 30,000 engineers and designers across R&D centers in China, Sweden, the UK, the U.S., and Germany.
• Operates 4,000+ sales and service locations globally.
• Recognized as a Fortune Global 500 company for 13 consecutive years.
• Drives AI-powered automotive solutions supported by one of the industry’s largest cloud computing capacities (1.02 Exaflops/sec).
• Through Geespace, has launched 20 satellites to enhance safe autonomous driving capabilities.
• Employs world-class digitalisation and AI-driven manufacturing processes.

Key Responsibilities

Dealer Onboarding Operations Management

• Responsible for driving the new dealer approval process through internal review workflows, and coordinating cross-functional teams to manage and assess dealer performance during the simulation operations phase. This includes setting evaluation criteria, monitoring operational readiness, and conducting final assessments to ensure that all newly onboarded dealers meet the required baseline operational capabilities and are fully prepared for official market launch.

User In-Store Journey Management

• Continuously optimize and refine the existing user in-store journey to elevate the overall customer experience. This is achieved by systematically enhancing the BOC (Brand Operation Checklist) audit framework, aligning scoring mechanisms across multiple departments, and ensuring consistent evaluation standards. The ultimate goal is to guarantee that every customer touchpoint within the store reflects the premium brand identity and delivers a high-end, brand-consistent experience that meets the expectations of a luxury automotive brand.
• Lead the planning and execution of quarterly DP (Dealer Principal) meetings and the annual dealer conference. This encompasses end-to-end event management, including agenda development, strategic topic formulation, coordination of executive-level presentations, and curation of best-practice case studies shared by top-performing dealers. These meetings serve as key platforms for strategic alignment, performance review, and fostering a collaborative dealer network.

Dealer Personnel Management

• Oversee the qualification review and interview management processes for critical dealer personnel, including but not limited to Dealer Principals, Sales Managers, and Marketing Managers. This involves establishing clear job qualification standards, conducting or supervising structured interviews, and ensuring that all key hires possess the necessary expertise, leadership capabilities, and brand alignment to effectively drive dealer performance and represent the brand professionally.

Store Display Materials Management

• Take full ownership of dealer store materials throughout their lifecycle, including strategic planning, timely distribution, inventory monitoring, and compliance oversight to ensure proper usage. Responsibilities also extend to managing in-store boutique merchandise displays to maintain visual merchandising standards, as well as overseeing the procurement, sizing, and distribution of store employee uniforms, ensuring that all physical brand touchpoints remain consistent and visually appealing.

Store Charging Pile Installation and Management

• Manage the end-to-end process for ZEEKR-supported charging pile installations at dealer store locations. This includes collecting and consolidating installation requirements from dealers, coordinating installation scheduling with relevant technical teams, facilitating on-site construction coordination with vendors and property managers, and conducting final acceptance inspections to ensure all installations meet quality, safety, and operational standards before handover.
• Bachelor’s degree or higher, preferably in Business Management, or a related field.
• Proven experience in automotive industry or retail management is a must.
• Prior experience in planning and executing conferences is a strong plus.
• Strong communication and interpersonal skills, with the ability to align information across internal departments and effectively engage with dealer management teams at different levels.