Customer Experience Specialist

Chery South Africa; Southern Downs Regional; On-site; AUD 70,000 - 90,000; Full time

Job summary

Chery South Africa is seeking a Customer Experience Specialist to develop and manage a customer loyalty programme across the Chery brand. You will drive lifetime value, evaluate performance, and recommend promotions to boost member engagement and ROI.

You will plan customer events, support brand initiatives, recruit new customers and ambassadors, and maintain thorough records of interactions while coordinating with brand and aftersales to shape long-term strategies.

Qualifications

• Bachelor's degree required.
• 2-5 years' experience in marketing/brand coordination.

Responsibilities

• Develop and manage a customer loyalty programme to create lifetime value.
• Evaluate programme performance and suggest promotions to boost engagement and ROI.
• Plan and execute customer events and support brand initiatives.
• Maintain records of customer interactions and actions with care department.
• Set up a scoring system to identify potential referral customers.
• Manage day-to-day activities of loyalty programmes and events.
• Complete dealer instruction manuals and support dealer ops.
• Recruit new customers and brand ambassadors for Chery.
• Track customer data and conduct portrait and demand analyses.
• Coordinate with Brand and aftersales for long-term operation strategy.

Skills

Excellent communication

Multi-priority management

Presentation skills

MS Office suite

Deadline-driven

Education

Bachelor's degree

Tools

MS Office

Job description

Customer Experience Specialist

Location: Head Office
Employment: Permanent

Responsibilities

• Development and management of a customer loyalty programme for Chery and create lifetime value through the programme.
• Evaluate the programmes performance and investigate opportunities to recommend promotions and strategies that drive member engagement (e.g., ROI, new member acquisition and activation goals).
• Planning and execution of Chery customer events. Support with project and event executions for the Brand.
• The organisation completion of both online and offline customer activities.
• Set up a scoring system for customers to recommend potential customers to purchase cars.
• Manage all day‑to‑day activities associated with the overall success and growth of assigned loyalty programmes and customer events.
• Completion of dealer instruction manuals.
• Recruitment of new customers and brand ambassadors to the Chery brand.
• Keep records of customer interactions or transactions, recording details of inquiries, complaints, or comments, as well as actions taken in collaboration with customer care department.
• Track and compile regular user analysis data based on sales information (customer portrait analysis, customer demand analysis).
• Dealer customer operation support (activity guidebook, execution guide).
• Develop long‑term customer operation strategy output and adjustment, coordinate with Brand and aftersales department. Support in marketing strategy by providing ideas based on customer analysis.

Qualifications

• Bachelor's degree.
• 2-5 years' experience in marketing / brand coordination.

Skills

• Excellent written and verbal communication skills.
• Ability to manage multiple priorities.
• Presentation skills and MS Office suite skillset.
• Be able to work under deadlines.
• Better to have Moderator experience and no stage fright.

Please forward your CV to [e-mail] and use reference CUSTEXP.