Content Planning Manager (12 month MTC)

Hogarth Worldwide; Melbourne; Hybrid; AUD 120,000 - 160,000; Full time

Job summary

WPP Production is seeking a Content Planning Manager to lead end-to-end planning, production, and delivery of Australia & New Zealand’s leading customer magazine and bespoke print assets. You will report to the Content Director and align with trade planning, supplier partnerships, and brand marketing priorities.

The role involves close collaboration across Content Integration, Brand, Social and Media teams to amplify print storytelling across channels.

Qualifications

• 5+ years of experience in magazine publishing, content marketing, or large-scale multi-channel content production.

Responsibilities

• Oversee the lifecycle of a major ANZ customer magazine and bespoke print assets from planning to print production and distribution.
• Develop editorial calendars tapping into seasonal retail moments and DIY trends.
• Collaborate with digital/social teams to extend print stories into retail media and personalised journeys.
• Coordinate with suppliers and internal teams to enable sponsored content while upholding editorial integrity.
• Ensure copy, visuals, and layouts meet brand guidelines and consumer laws in AU/NZ.
• Drive project timelines and approvals across multiple editions without delays.

Skills

Publishing

Print Production

Project Management

Stakeholder Mgmt

CMS

Content Strategy

Tools

CMS

Job description

We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unitecutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visitWPP.com.

About WPP Production

We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unitecutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visitWPP.com.

About the Role

Are you a seasoned content strategist and publishing specialist passionate about home improvement, design, and lifestyle trends?

As Content Planning Manager, you will steer the end-to-end planning, production, and delivery of one of Australia & New Zealand’s most widely read customer magazines, and contribute to other exciting bespoke publications.

Reporting into and collaborating closely with theContent Director, you will develop creative concepts and guide the team that brings them to life on the page while ensuring strong strategic alignment with trade planning, supplier partnerships, and brand marketing priorities. You will also work hand-in-glove with our Content Integration & Planning, Brand, Social, and Media teams to ensure our print storytelling seamlessly amplifies across digital channels, retail media, and always-on campaigns.

Please note: this is a 12 month Max Term Contract.

What You'll Do

• End-to-End Publication Management:Oversee the lifecycle of a major ANZ customer magazine and bespoke print assets—from initial flat-planning and content development through to print production, advertising revenue coordination, and distribution logistics.
• Strategic Editorial Planning:Develop rich editorial calendars that tap into seasonal retail moments, DIY building trends, and customer interests, balancing commercial priorities with genuine reader value.
• Omni-Channel Integration:Collaborate with the Content Integration & Planning Manager and digital/social teams to adapt, extend, and amplify print stories into retail media, social campaigns, and personalised customer journeys.
• Commercial & Supplier Collaboration:Partner with suppliers, internal teams, and agency partners to facilitate sponsored content and advertising integration while upholding editorial integrity.
• Quality Assurance & Compliance:Ensure all copy, visual assets, and layouts meet strict brand guidelines, advertising standards, editorial compliance, and Australian/NZ consumer laws.
• Production Schedule Governance:Drive rigorous project timelines, managing proofs, approvals, and stakeholder sign-offs across multiple concurrent editions without missing a beat.

What We’re Looking For

• Proven Publishing & Content Background:5+ years of experience in magazine publishing, content marketing, or large-scale multi-channel content production.
• Print & Production Savvy:Deep understanding of the magazine lifecycle, including flat-planning, editorial workflows, prepress, print production, and distribution.
• Category Passion:A finger on the pulse of home improvement, DIY, gardening, outdoor living, and lifestyle trends across Australia and New Zealand.
• Exceptional Project Management:Highly organised with rigorous attention to detail and a track record of delivering complex print and digital projects on time and within budget.
• Stakeholder Influence:Polished communication and relationship-building skills, adept at navigating internal brand teams, retail media specialists, suppliers, and external agency partners.
• Tool Proficiency:Working knowledge of content management systems (CMS), workflow management platforms, and modern publishing production software.

Please contact *********@wppproduction.com if you need the job advert or form in another format.

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Why work here:

At WPP Production, you’ll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You’ll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP’s unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment.

Inclusion and Impact

WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

Data

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