Content Creator

Nexar Group; Melbourne; On-site; AUD 45,000 - 65,000; Full time

Job summary

Nexar Group in Melbourne is seeking a skilled Content Creator to develop, publish and optimise engaging digital content across social media and websites to promote our brand, products and services. You will plan content strategies, manage social media accounts, monitor engagement, analyse performance and collaborate with influencers to grow brand awareness.

You will drive content initiatives, collaborate with marketing teams, and contribute to a dynamic, fast-paced environment that values

Qualifications

• Bachelor's degree or higher qualification.
• 1+ year of content creator experience.
• Strong attention to detail.
• Excellent time management.
• Able to thrive in a fast-paced environment.

Responsibilities

• Conduct market research to identify opportunities for products and services.
• Develop and carry out marketing strategies to increase sales.
• Advise on advertising strategies and campaigns.
• Plan and supervise advertising campaigns.
• Create and manage digital content for websites and social media.
• Track and analyse campaign performance and trends.
• Coordinate content publication and ensure on-time delivery.

Skills

Content creation

Attention to detail

Time management

Fast-paced

Education

Bachelor's degree or higher

Job description

We are looking for a skilled and experienced Content Creator to join our team in Melbourne. You will develop, create and publish engaging digital content across social media platforms and websites to promote our brand, products and services. The role includes planning content strategies, managing social media accounts, monitoring audience engagement, analysing content performance and collaborating with influencers to build brand awareness and online presence.

About the role

We are looking for a skilled and experienced Content Creator to join our team in Melbourne. You will develop, create and publish engaging digital content across social media platforms and websites to promote our brand, products and services. The role includes planning content strategies, managing social media accounts, monitoring audience engagement, analysing content performance and collaborating with influencers to build brand awareness and online presence.

What you'll do

• Conduct market research and examine consumer behaviour, industry trends and market conditions to identify opportunities for existing and new products and services.
• Develop and carry out marketing strategies, policies and promotional programs to achieve business objectives, increase sales and support organisational growth.
• Advise management and clients on advertising strategies and promotional campaigns that target consumers, improve market awareness and highlight the benefits of our products and services.
• Plan, coordinate and supervise advertising campaigns that promote our products and services and support overall sales objectives.
• Provide guidance on marketing activities, including product positioning, pricing, advertising, sales promotions, selling techniques and distribution channels.
• Collect, evaluate and interpret market research findings, consumer insights and statistical data to support strategic marketing and business development decisions.
• Coordinate the preparation and delivery of advertising materials, including artwork, copywriting, media scripts and multimedia productions, completing projects within budget and deadlines.
• Use statistical analysis and modelling techniques to evaluate pricing structures and forecast their potential effects on revenue and profitability.
• Create and manage digital promotional materials, including written content, photographs and videos, for websites, social media and other online platforms to build brand awareness and generate sales.
• Organise and maintain the content publication schedule, keeping marketing materials regularly updated and distributed across relevant digital channels.
• Review website content and recommend digital improvements to strengthen search engine rankings, increase online visibility and improve audience engagement.
• Track and analyse digital marketing activities, campaign results and platform performance to identify trends and assess the effectiveness of promotional initiatives.
• Evaluate the outcomes of marketing campaigns and business initiatives, prepare periodic performance reports, and present findings and recommendations to management.

About you

• More than 1 year of experience working as a Content Creator.
• A Bachelor's degree or higher qualification.
• Strong attention to detail and the ability to follow procedures accurately.
• Excellent time management skills to meet deadlines.
• Flexibility to work in a fast-paced and dynamic environment.

Why join us

We offer a great workplace where everyone feels valued and respected, and a chance to be an integral part of our unique organisation.