Brand Strategy Intern – Placement Year (Luxury Auto)

BMW Group; Adelaide; On-site; AUD 28,000 - 34,000; Full time

Benefits offered by this job

Great Pay

Rewarding Work-Life Balance

Exciting Additional Benefits

Job summary

Rolls-Royce Motor Cars Ltd. in Goodwood is seeking a Brand Strategy Assistant for a 13‑month placement. You will support corporate identity governance, liaise with regional colleagues and dealers, and help shape how the brand is perceived by clients and partners.

You will contribute to market research, budget tracking, and the creation of client‑facing communications while developing your own ideas within a high‑end luxury environment.

Qualifications

• Currently studying toward a Bachelor’s degree with a minimum 2:2 achievable.
• Proficient in Microsoft Office (Excel/PowerPoint).
• Strong written and verbal communication with excellent grammar.
• Attention to detail and a can-do attitude.
• Ability to think creatively and present ideas with justification.
• Willingness to contribute proactively and take initiative.

Responsibilities

• Support the management and governance of Corporate Identity across mediums.
• Provide guidance and approvals for CI requests across the business.
• Coordinate with regional colleagues, dealers, and central marketing on CI adherence.
• Research luxury peer brands and compile findings for Brand Strategy topics.
• Use brand reports to identify risks to brand reputation and strength.
• Assist budgeting activities including PO requests and trackers.
• Support market research planning by coordinating with regional teams.
• Help create communications collateral aligned with a high touch, client-centric approach.

Skills

Microsoft Office

Excel

PowerPoint

Communication

Attention to detail

Creativity

Initiative

Problem solving

Teamwork

Education

Bachelor’s degree (2:2 minimum)

Job description

Rolls-Royce Motor Cars Ltd. in Goodwood is seeking a Brand Strategy Assistant for a 13‑month placement. You will support corporate identity governance, liaise with regional colleagues and dealers, and help shape how the brand is perceived by clients and partners.

You will contribute to market research, budget tracking, and the creation of client‑facing communications while developing your own ideas within a high‑end luxury environment.