Brand Marketing Specialist: Governance & Campaigns

Teachers Health Group; Brisbane; Hybrid; AUD 70,000 - 95,000; Full time

Benefits offered by this job

Hybrid working model

Subsidised private health insurance

Discounts on our products and services

Generous employee wellbeing program

Easily accessible by public transport

Job summary

Teachers Health Group is seeking a Marketing Specialist - Brand to champion our brand across customer and employee touchpoints. You will review campaigns, provide guidance on visual identity and tone, and support brand governance to ensure consistent outcomes.

Collaborate with designers, agencies and internal stakeholders, develop brand templates and resources, and help drive customer-focused marketing across channels.

Qualifications

• 2-5 years' experience in brand marketing
• Qualification in Marketing, Communications, Business or related discipline
• Experience applying brand guidelines across channels and touchpoints
• Experience reviewing creative assets and marketing materials
• Strong written and verbal communication skills
• Experience working with designers, agencies and stakeholders
• High attention to detail and strong organizational skills
• Experience in regulated industries is highly regarded
• Exposure to CRM, lifecycle or customer journey marketing is highly regarded
• Experience in health/health insurance or customer-centric environments

Responsibilities

• Review marketing, member, customer and employee-facing assets for brand alignment
• Provide feedback on visual identity, tone and brand application
• Support brand governance, QA and approval processes
• Collaborate with internal stakeholders, designers, agencies and suppliers to deliver consistent outcomes
• Develop and rollout brand templates, toolkits and self-service resources
• Support campaign delivery by applying brand systems and ensuring consistency across channels
• Identify opportunities to improve brand processes, systems and stakeholder capability

Skills

Brand marketing

Stakeholder engagement

Attention to detail

Written communication

Verbal communication

Brand guidelines

Cross-functional teamwork

CRM experience

Health sector experience

Education

Marketing/Communications/Business degree

Job description

Teachers Health Group is seeking a Marketing Specialist - Brand to champion our brand across customer and employee touchpoints. You will review campaigns, provide guidance on visual identity and tone, and support brand governance to ensure consistent outcomes.

Collaborate with designers, agencies and internal stakeholders, develop brand templates and resources, and help drive customer-focused marketing across channels.