B2B Trade Marketing Coordinator — Campaigns & Events

Cenversa; Blacktown; On-site; AUD 60,000 - 80,000; Full time

Job summary

Central Pet Marketing is seeking a Marketing Coordinator to coordinate our B2B marketing programs across customers, suppliers and the sales team. You will deliver customer communications, promotional campaigns and activations on time and to a high standard.

The role requires experience in trade or customer marketing, strong stakeholder management and excellent attention to detail. A marketing qualification is preferred and exposure to pet industry is valued.

Qualifications

• Three years of experience in trade marketing, customer marketing, marketing coordination or related role.
• Experience working with suppliers, retailers, distributors, wholesalers or specialty channels.
• Demonstrated experience managing marketing campaigns, catalogues, email marketing, POS materials or trade events.
• Strong written and verbal communication skills.
• Excellent stakeholder relationship management.
• Attention to detail and ability to manage competing deadlines.
• Experience in FMCG, consumer goods, pet industry or companion animal sector would be highly regarded.
• Tertiary qualification in marketing, business, communications or animal health reviewed favourably.
• Experience with Microsoft Outlook, Excel and PowerPoint.

Responsibilities

• Manage trade marketing programs including promotional catalogue, product catalogue, newsletters, trade EDMs, customer campaigns and activations.
• Act as a day-to-day marketing contact for assigned suppliers and coordinate briefs, promotional offers, product information, advertising assets, approvals, bookings and invoices.
• Work closely with Sales to tailor campaign materials and communication schedules for different customers and channels.
• Manage trade events, customer conferences, industry events and other B2B activations, including supplier and customer participation, sponsorships, event schedules and coordination.
• Support new product launches by coordinating product information, assets, sales materials, customer communications and internal readiness activities.
• Review campaign and event results, document learnings and recommend practical improvements.

Skills

Trade marketing

Campaign management

Stakeholder management

Communication skills

Time management

Attention to detail

Education

Marketing degree or equivalent

Animal health related qualification (favoured)

Tools

Outlook

Excel

PowerPoint

Job description

Central Pet Marketing is seeking a Marketing Coordinator to coordinate our B2B marketing programs across customers, suppliers and the sales team. You will deliver customer communications, promotional campaigns and activations on time and to a high standard.

The role requires experience in trade or customer marketing, strong stakeholder management and excellent attention to detail. A marketing qualification is preferred and exposure to pet industry is valued.