Assistant Boutique Manager | Northlakes

Honey Birdette; North Lakes; On-site; AUD 55,000 - 70,000; Full time

Benefits offered by this job

Retail incentive programs

Overseas trip

15K shopping spree incentive

Best Place to Work 2026

Product discounts

Career progression and training

Job summary

Honey Birdette is seeking an Assistant Boutique Manager to lead a team in delivering high-energy service and outstanding sales performance at our North Lakes boutique. You will empower your honeys, coach the team, and create confident, engaging experiences for every guest.

Reporting to Boutique & Area Manager, you’ll drive KPI targets, raise customer engagement and ensure the Honey B brand shines in every interaction.

Qualifications

• 2+ years in retail or hospitality.
• Exceptional communication and customer experience focus.
• Self-motivated with passion for team development.
• Empathy, compassion and open-minded leadership.
• Driven to store success and brand passion.
• Ability to handle conflict and set expectations.

Responsibilities

• Drive sales and KPI targets across the boutique.
• Raise customer engagement and satisfaction.
• Empower honeys’ needs and guide exploration in a positive note.
• Lead, coach and provide feedback to the honey team.

Skills

Communication

Team leadership

Customer experience

Resilience

Conflict management

Empathy

Job description

Bold, innovative and just a tad naughtier than you would expect, Honey Birdette are looking for a captivating leader to join our Hive!

About Honey B

Honey Birdette was created by women for women, to offer an experience unlike any other lingerie retailer. We are a luxury lifestyle brand offering high‑end lingerie and premium bedroom accessories. Bold, innovative and a little naughtier than you would expect, Honey Birdette has quickly become the most talked about lingerie brands. We inspire, create curiosity, and empower women through their beauty and confidence.

The Role

As the AssistantBoutique Manager, you will be empowering, enchanting and storytelling focused to lead your team of honeys towards achieving high commercial outcomes, guide best practice customer service, and encouraging of each honey’s individual characteristics.

To be successful in this role, you will possess the ability to be an exceptional communicator, knowledgeable on all the tips & tricks to build your team into a confident collaborative hive and drive positive red‑carpet experiences for all honeys (and/or their partners) visiting Honey Birdette - ensuring they never fall short of product to fulfil their honey b needs. xx

This role reports into the respective Boutique &Area Manager.

Key Responsibilities

• Driving and achieving sales and KPI targets across your Boutique.

• Raising customer engagement & satisfaction.

• Empowering and encouraging of honeys needs and guiding their exploration in a positive note.

• Leading, coaching and providing feedback to honey team.

Your Sweet Spots (About You)

• At least 2-years’ experience in retail or hospitality environment

• Exceptional communication and an aching for providing an electrifying customer experience.

• Self‑motivated and passionate about your team’s development and setting them up for success.

• Lead with empathy, compassion and are open‑minded.

• Highly driven about the store success and passionate about the Honey B brand.

• Doesn’t shy away from conflict, is resilient, and able to manage expectations.

• Able to advise and direct communication with confidence.

Honey Benefits

• Generous Retail Incentive Programs: Fancy a pair of Louboutins? How about an overseas trip? Or maybe a share in 15K worth of a shopping spree for you and your winning boutique!

• Winner - Australian Fashion Industry Awards 2026 "Best Place to Work"!

• A playful and empowering work environment

• Global Australian organisation | find us in AUS, UK, & USA

• Career progression and on‑going training opportunities

• Opportunity to participate in initiatives that can lead to incentives like money to spend on product, all the way through to overseas trips (yes honey, you read that right xx)

• Generous Product Discounts

We love you just the way you are, honey xx

Honey Birdette is an equal opportunity employer. Here at HB we value honeys of all shapes, sizes, ethnicities, and orientations - at the end of the day, we’re all lovers. If you’ve been longing for a workplace that’s fuelled by self‑empowerment & self‑love,

We can’t wait to meet you, honey .xx

* All applicants must be 18 years old to apply.

* This role requires willingness to work shifts in alignment with a retail environment