Area Manager - North & Central Coast

dusk; Central Coast Council; Hybrid; AUD 90,000 - 125,000; Full time

Benefits offered by this job

Monthly bonus

Car allowance

Employee Assistance Program

Job summary

dusk is looking for an Area Manager to lead a portfolio of stores across our Australian network, championing culture and performance.

You’ll mentor Store Managers, coach through challenges, and ensure exceptional customer experiences across every interaction.

This high-impact role rewards strong leadership with growth opportunities in a values-led brand that’s just getting started.

Qualifications

• Experience leading multi-site retail teams with a customer-first mindset.
• Proven ability to drive KPI performance and store standards.
• Excellent coaching and feedback skills to develop Store Managers.
• Comfort with fast-paced environments and balancing strategy with hands-on leadership.

Responsibilities

• Lead and coach Store Managers to create warm, values-led store cultures.
• Own area performance, supporting teams to meet KPIs and elevate customer experience.
• Guide development through feedback, coaching, and clear direction.
• Manage stock, rostering, visual merchandising, and compliance.
• Build strong relationships, provide support, and offer clarity when needed.
• Lead recruitment and talent development across the region.

Skills

Retail leadership

People management

Multi-site management

Coaching & development

Customer experience

Job description

Posted Thursday 3 September 2026 at 2:00 pm

Made for Moments? So are we.

At dusk, we’re here for all of life’s moments. The big, bold, heart-thumping ones. The quiet, cosy, just-passing-through ones. The ones you planned for months.

And the ones that just… happened.

We believe great leadership creates great experiences. With 140+ stores across Australia and New Zealand (and growing), dusk is powered by passionate people who know how to lead with values, build high-performing teams, and create something special - one moment at a time.

We’re looking for an Area Manager who is ready to champion culture, drive results, grow talent, and make their mark across a portfolio of stores.

If that’s your kind of challenge, we’d love to meet you.

Role Overview

As an Area Manager, you’ll guide the performance, culture, and customer experience across your region. You’ll mentor Store Managers, coach through challenges, celebrate progress, and keep everyone focused on delivering meaningful moments in every interaction.

You’ll balance strategy and pace with real presence in-store; managing performance while supporting your teams through whatever the day throws their way. And you’ll bring dusk’s values to life in everything you do, from how you plan your week to how you lead a tough conversation.

This is a high-impact leadership role with the scope to influence, inspire, and grow alongside a brand that’s just getting started.

What You’ll Do

• Lead and coach Store Managers to create warm, values-led store cultures that put people first
• Own your area’s performance - supporting teams to meet KPIs and elevate the customer experience
• Guide team development through regular feedback, on-the-ground coaching, and clear direction
• Stay across key operational requirements including stock, rostering, visual merchandising, and compliance
• Build strong, trusting relationships with your teams - offering support, challenges, and clarity when it matters most
• Confidently manage competing priorities and keep things moving without losing sight of what mattersLead recruitment, succession, and development across your region with a long-term mindset

About You

• You’re an experienced multi-site leader in retail (or a similar fast-paced environment)
• You’re confident managing performance, but people are always your starting point
• You lead with empathy, communicate clearly, and create space for feedback and growth
• You thrive in the pace and unpredictability of retail and know how to stay calm under pressure
• You’re a culture-builder who leads with integrity and brings your team with you
• You hold a current driver’s license and have access to a reliable vehicle

What You’ll Love

• A competitive salary, monthly bonus, and car allowance
• Access to our Employee Assistance Program (EAP) for you and your immediate family
• Recognition and reward programs that celebrate impact, progress, and the moments that matter
• Growth pathways that support your leadership journey within a growing brand
• A values-led culture where performance and purpose go hand in hand

Ready to Make an Impact?

This is more than a leadership role - it’s a chance to shape culture, elevate performance, and lead a team that’s made for moments.
If you’re driven by purpose, inspired by people, and ready to grow your career in a brand that’s going places, we’d love to meet you.