4x4 Social Content Creator & Growth Storyteller

Performance Suspension; Gold Coast City; On-site; AUD 60,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Staff discounts

World-class builds and components

Job summary

Performance Suspension (PSR) is seeking a Creative Social Media Creator and Content Specialist to lead PSR's digital voice across Australia. You will craft high-energy reels, TikToks, and posts, turning passion for 4x4s into engaging content that resonates with fans and builds the brand.

You will ideate weekly themes, shoot product photos, and help expand PSR into new platforms while actively engaging with the community and showcasing our builds across channels.

Qualifications

• Proven track record growing an automotive social media presence (Instagram/TikTok).
• Eye for compelling visuals across rigs, builds, and workshop environments.
• Strong editing and storytelling skills for mobile-first content.
• High energy, proactive, and passionate about the 4x4 aftermarket industry.

Responsibilities

• End-to-End Content Creation: capture, edit, and produce high-quality Reels, TikToks, and posts.
• Strategic Ideation: develop weekly content themes and educational series.
• Platform Expansion: manage current channels and explore new platforms like Reddit or YouTube Shorts.
• Community Engagement: respond to followers and engage with fans in comments.
• Product Photography: capture hero shots for website and catalogs.
• Trend Spotting: stay ahead of social trends and audio.

Skills

Automotive social media presence

Visual storytelling

Self-starter

Proactive

Creative

Tools

CapCut

Lightroom

Job description

Performance Suspension (PSR) is seeking a Creative Social Media Creator and Content Specialist to lead PSR's digital voice across Australia. You will craft high-energy reels, TikToks, and posts, turning passion for 4x4s into engaging content that resonates with fans and builds the brand.

You will ideate weekly themes, shoot product photos, and help expand PSR into new platforms while actively engaging with the community and showcasing our builds across channels.