Social Growth Lead for Fintech & Crypto

Bitpanda GmbH; Wien; Hybrid; EUR 55,000 - 90,000; Full time

Benefits offered by this job

Hybrid working model

Stock options

Mental health support (OpenUP)

Udemy course access

Extra vacation days

Company events

Onsite dining

Bitpanda merchandise

Job summary

Bitpanda in Vienna seeks a social media leader to own strategy for X, Instagram and TikTok, growing engagement and trust while shaping an in‑house team. You will work with Brand & Creative Direction and manage an interim agency to build a strong, scalable social function.

The role requires hands-on editing, a track record in a regulated/crypto space, and a passion for creating culturally relevant content that drives growth.

Qualifications

• You have built organic social for a European consumer fintech or crypto brand with a small team.
• You have strong creative judgement and experience developing social-native content in brand voice.
• You have managed an agency and know how to get quality from one.

Responsibilities

• Own and evolve our social strategy across X, Instagram and TikTok to reflect brand voice.
• Lead the social team and agencies to build an independent in-house function.
• Drive growth and engagement with relevant content and formats.
• Own editorial planning and ensure intake process and channel framework are followed.
• Measure engagement, growth and registrations, collaborating with Head of Community.

Skills

Organic social

Agency management

Content strategy

Community growth

Job description

Bitpanda in Vienna seeks a social media leader to own strategy for X, Instagram and TikTok, growing engagement and trust while shaping an in‑house team. You will work with Brand & Creative Direction and manage an interim agency to build a strong, scalable social function.

The role requires hands-on editing, a track record in a regulated/crypto space, and a passion for creating culturally relevant content that drives growth.