Senior Consultant - Marketing Services (fluent in German)

MasterCard; Wien; Vor Ort; EUR 60 000 - 100 000; Vollzeit

Zusammenfassung

An established industry player is seeking a Senior Consultant in Marketing Services, fluent in German, to join their dynamic team. This role involves managing client relationships and developing impactful marketing strategies across various sectors. You will leverage data-driven insights to enhance marketing performance and collaborate with diverse teams to deliver innovative solutions. The ideal candidate will possess a strong background in marketing, excellent communication skills, and the ability to thrive in a fast-paced environment. Join a forward-thinking company that values creativity and strategic thinking, and make a significant impact on clients' success.

Qualifikationen

• Experience in marketing content and digital campaigns.
• Ability to manage multiple clients in a fast-paced environment.
• Strong skills in data visualization and analysis.

Aufgaben

• Manage deliverables and multiple workstreams on client projects.
• Develop marketing strategies and campaigns for global clients.
• Lead team meetings and mentor junior consultants.

Kenntnisse

Marketing Strategy Development

Campaign Management

Client Relationship Management

Data Analysis

Communication Skills (English and German)

Ausbildung

Undergraduate Degree in Marketing

MBA or Master's Degree (Preferred)

Tools

Tableau

Power BI

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Jobbeschreibung

Job Title:

Senior Consultant - Marketing Services (fluent in German)

Overview:

Services within Mastercard is responsible for acquiring, engaging, and retaining customers by managing fraud and risk, enhancing cybersecurity, and improving the digital payments experience. We provide value-added services and leverage expertise, data-driven insights, and execution. Our Advisors & Consulting Services team combines traditional management consulting with Mastercard’s rich data assets, proprietary platforms, and technologies to provide clients with powerful strategic insights and recommendations. Our teams work with a diverse global customer base across industries, from banking and payments to retail and restaurants.
The Advisors & Consulting Services group has five specializations: Strategy & Transformation, Performance Analytics, Business Experimentation, Marketing, and Program Management. Our Marketing consultants lead the strategy development and implementation of campaigns and engagements for clients. They use customer data to provide deep direct marketing expertise across channels, evaluating campaign results and adapting the approach to optimize marketing performance.
Positions for different specializations and levels are available in separate job postings. Please review our consulting specializations to learn more about all opportunities and apply for the position that is best suited to your background and experience: https://careers.mastercard.com/us/en/consulting-specializations-at-mastercard
Roles and Responsibilities
Client Impact
• Manage deliverable development and multiple workstreams on projects across a range of industries and problem statements
• Contribute to the development of marketing strategies and campaigns for large regional and global clients by working with technology and data
• Manage working relationship with client managers, and act as trusted and reliable partner

Team Collaboration & Culture
• Develop sound business recommendations and deliver effective client presentations
• Plan, organize, and structure own work and that of junior project delivery consultants to generate marketing strategies and insights, and prepare presentations
• Lead team and external meetings, and lead or co-lead project management
• Collaborate with internal Mastercard stakeholders including Product and Business Development to build the firm's intellectual capital and solution development
• Grow from coaching to enable ownership of day-to-day project management across client projects, and mentor junior consultants

Qualifications
Basic qualifications
• Undergraduate degree with work experience in marketing and campaign projects focused on one or more of the following fields: marketing content, digital and social media campaigns, digital customer experience, digital marketing, end-to-end product launch, ad-tech and mar-tech ecosystems, offline marketing activities/campaigns, media management and planning, direct response marketing
• Experience managing tasks or workstreams in a collaborative team environment with third parties
• Experience managing clients or internal stakeholders, and vendors
• Advanced Word, Excel, and PowerPoint skills
• Ability to perform multiple tasks with multiple clients in a fast-paced, deadline-driven environment
• Ability to communicate effectively in English and German
• Eligibility to work in the country where you are applying, as well as apply for travel visas as required by travel needs

Preferred qualifications
• Additional marketing experience in one or more of the following fields: marketing and campaign experience from agency environment, search engine optimization and search engine marketing, video making (e.g., scripting, storyboard, and content), marketing content, usability labs and experience research, print production management
• Global supply chain management (GSM), including sourcing new suppliers and assessing third party production vendors
• Experience with data visualization tools (e.g., Tableau, Power BI)
• Experience developing and implementing solutions and measuring impact on clients' business
• Experience managing tasks or workstreams in a collaborative team environment with third parties
• Experience coaching junior delivery consultants
• Relevant industry expertise and/or experience in product, sales, or marketing technology
• MBA or master’s degree with specialization in marketing or digital (not required)