Senior Brand Manager Retail Marketing Europe (m/f/d)

New Business; Linz; Vor Ort; EUR 60 000 - 80 000; Vollzeit

Zusammenfassung

A leading global footwear brand in Linz is seeking a Senior Brand Manager for Retail Marketing Europe. You will lead the rollout of innovative retail formats, ensure brand consistency, and manage budgets. Ideal candidates have 5+ years in retail marketing, strong communication skills, and a collaborative mindset. This position offers a dynamic work environment and excellent development opportunities.

Leistungen

Dynamic work environment

Considerable design freedom

Opportunities for development

Qualifikationen

• Minimum of 5 years of experience in retail marketing, preferably in the lifestyle or fashion industry.
• Excellent communication skills in English with confidence to present ideas clearly.
• Strong multitasking and time management skills.

Aufgaben

• Lead the rollout of shop-in-shop, partner retail and soft shop formats.
• Ensure brand consistency, timely delivery and budget adherence.
• Drive continuous improvement by integrating sustainable design practices.

Kenntnisse

Retail marketing experience

Communication skills in English

Team collaboration

Multitasking

Jobbeschreibung

BIRKENSTOCK is a global brand which embraces all consumers regardless of geography, gender, age and income. The company is deeply footed on a family tradition of shoemaking that can be traced back to 1774. With around 6200 employees worldwide, BIRKENSTOCK is the largest employer in the German footwear industry. To ensure our quality standards, we produce over 95% of our products in Germany and source more than 90% of our materials and components from Europe. The BIRKENSTOCK Group is headquartered in Linz am Rhein and maintains several locations in Germany, as well as sales offices in Europe, North America, the Middle East and Asia.

Join us in shaping the future at our location in Cologne as a

Senior Brand Manager Retail Marketing Europe (m/f/d)

YOUR RESPONSIBILITIES:

• Lead the rollout of shop-in-shop, partner retail and soft shop formats by managing the entire process from concept to execution
• Ensure brand consistency, timely delivery and budget adherence
• Close cooperation with internal teams, e.g. Sales and Brand, as well as key stakeholders
• Oversee external agencies and take full ownership of budgets to ensure cost-efficient high-quality results
• Drive continuous improvement by integrating sustainable design practices, staying ahead of retail trends and developing innovative, consumer-centric solutions
• Provide regular updates to senior management to ensure strategic alignment

YOUR EXPERIENCE AND COMPETENCIES:

• Minimum of 5 years of experience in retail marketing, preferably in the lifestyle or fashion industry
• High expertise in production and working with wholesale partners, incl. strong network of agencies
• Team-first mindset with a collaborative approach to work cross-functional
• Excellent communication skills in English with the confidence to present ideas clearly to stakeholders at all levels - other languages are a plus
• Strong multitasking and time management skills to handle multiple projects simultaneously and deliver high-quality results
• Willingness to travel across Europe

WE OFFER:

BIRKENSTOCK offers you all the advantages of a successful, fast growing, global company: dynamic work environment, considerable design freedom, authentic and open corporate culture and excellent development opportunities. Sounds exciting? It is. Our Talent Acquisition team is looking forward to receiving your online application!