PhD in Marketing: Digital Behavior & AI Research

Vienna University of Economics and Business; Wien; On-site; EUR 32,000 - 40,000; Part time

Benefits offered by this job

Six weeks of vacation

Flexible working hours

Training opportunities

Wide range of benefits

Meaningful work

Inspiring campus life

Job summary

Vienna University of Economics and Business seeks a PhD candidate in Marketing at the Chair of Digital Marketing & Behavioral Science. The role is part-time (30 hours/week) with flexible start and a potential six-year horizon.

The research focuses on consumer behavior at the intersection of AI, digital platforms, and marketing. You will develop your own research agenda, gain access to data collection funding, and participate in international doctoral activities, with teaching responsibilities

Qualifications

• Master’s degree required with strong academic record.
• Excellent written and spoken English is essential.
• Strong analytical and presentation skills for disseminating research.
• Interest in academic research and publishing in top journals.
• Experience with empirical methods relevant to marketing/AI research.
• Ability to work independently and collaboratively in an interdisciplinary setting.
• German language skills are not required; English proficiency is essential.

Responsibilities

• Write and defend a dissertation topic in Marketing.
• Engage in behavioral lab and field experiments or computational analyses.
• Co-supervise Bachelor’s and Master’s theses with faculty partners.
• Teach one course per semester after the second semester.
• Contribute to research projects with international partners.

Skills

English proficiency

Analytical skills

Presentation skills

Interdisciplinary collaboration

Independent work

Education

Master's degree

Job description

Vienna University of Economics and Business seeks a PhD candidate in Marketing at the Chair of Digital Marketing & Behavioral Science. The role is part-time (30 hours/week) with flexible start and a potential six-year horizon.

The research focuses on consumer behavior at the intersection of AI, digital platforms, and marketing. You will develop your own research agenda, gain access to data collection funding, and participate in international doctoral activities, with teaching responsibilities