Oncology Brand & Customer Lead

MSD; Wien; Hybrid; EUR 61.000 - 74.000; Vollzeit

Benefits dieser Stelle

Restaurant Card

Company doctor

Annual bonus

Employee referral program

HPV vaccination

Hybrid work option

Company parking

Home office support

Pension plan

Fitness discounts

Zusammenfassung

CamWebDir in Vienna seeks a Brand and Customer Manager Oncology (m/f/d) to lead marketing strategies for oncology products and services, collaborating with cross-functional teams to align with company goals and regulatory standards.

The role emphasizes digital marketing, patient support initiatives, and management of relationships with vendors and key opinion leaders, all while ensuring ethical and compliant marketing practices across channels.

Qualifikationen

• University degree or above, preferably in business or life sciences (e.g. marketing, biology, biochemistry, pharmacy, medicine)
• Strong project management skills and the ability to manage multiple projects simultaneously through agile working principles
• Knowledge of the pharmaceutical industry, regulatory compliance, and marketing guidelines
• Understanding of digital marketing channels and platforms, including social media, email marketing, PPC advertising, SEO, and content marketing
• Familiarity with data analytics tools and the ability to analyze and interpret marketing metrics to inform strategy
• Proven ability to understand & learn science and translate it into messages
• Ability to develop and manage professional relationships, networking & to navigate within matrix organization
• Excellent communication skills, both written and verbal, with the ability to create compelling marketing messages and content
• Understanding of customer behavior and the ability to develop customer personas to inform marketing strategy
• Experience with customer relationship management (CRM) tools and the ability to manage customer data effectively
• General knowledge of website design and development, including UX and UI best practices
• Ability to work effectively with cross-functional teams, including sales, medical/compliance, ComOps, DDAL
• German & English proficiencies
• Strong MS Office (Excel and PowerPoint) expertise

Aufgaben

• Drive execution of oncology marketing activities and innovative projects
• Support development of oncology professional materials and campaigns
• Develop digital content that contributes to the oncology strategy
• Plan, implement, and monitor digital marketing campaigns on social media
• Collaborate with agencies and third parties to optimize digital performance and user experience
• Potentially act as scrum master for complex pan-tumor projects using Agile methods
• Ensure strong cross-functional collaboration
• Monitor industry trends and competitive activities to adjust strategies
• Build and manage relationships with vendors, agencies, PAGs and key opinion leaders
• Engage with HCPs to gather feedback and co-develop materials or programs
• Lead cross-functional workstreams as needed

Kenntnisse

Project management

Pharmaceutical marketing

Digital marketing

Data analytics

Science-to-message translation

Stakeholder management

Communication skills

CRM experience

UX/UI basics

Cross-functional collaboration

German & English

MS Office

Ausbildung

University degree or higher

Tools

CRM tools

MS Office

Jobbeschreibung

CamWebDir in Vienna seeks a Brand and Customer Manager Oncology (m/f/d) to lead marketing strategies for oncology products and services, collaborating with cross-functional teams to align with company goals and regulatory standards.

The role emphasizes digital marketing, patient support initiatives, and management of relationships with vendors and key opinion leaders, all while ensuring ethical and compliant marketing practices across channels.