Meta & TikTok Ads Media Buyer (100% Remote)

LURN MEDIA; Wien; Remote; EUR 36,000 - 43,000; Full time

Benefits offered by this job

100% remote

Annual team retreat

Learning budget

Fast-moving environment

Competitive salary (from €3,500/month)

Job summary

LURN MEDIA is seeking a seasoned ads media buyer for a fully remote role. You will manage Meta, TikTok, Google, LinkedIn and YouTube campaigns for education brands, aiming to meet and exceed KPIs including enrollments.

You’ll dive deep into client goals, audiences and what success looks like beyond clicks, while collaborating with the creative team to translate insights into compelling briefs.

Responsibilities

• Run Meta, TikTok, Google, LinkedIn and YouTube campaigns to hit KPIs and enrollments.
• Understand client goals, audiences and success beyond clicks.
• Analyze data to lower CPLs, improve ROAS and raise lead quality.
• Bridge data and creative by translating insights into sharper briefs.
• Stay ahead of platform updates and best practices.

Job description

You open Ads Manager before you open Instagram in the morning

You've spotted a creative fatigue issue before the client even knew what creative fatigue was

You inherited a campaign with a $147 CPL and brought it down to $76 in 6 weeks

You understand why creative IS targeting — and you use that to brief better ads, not just complain about rising CPMs

You see a "Advantage+ Audience" toggle and have a very strong opinion about it

If you just felt personally called out — this 100% remote Meta & TikTok Ads Media Buyer role is for you.

What you'll actually be doing:

• Run ad campaigns that fill classrooms — Plan, build and scale Meta, TikTok, Google, LinkedIn & YouTube ads for some of the world's most exciting education brands. Your job: hit the KPIs, then beat them.
• Go deep on client goals — Fully understand what each client sells, who they're selling to, and what success actually looks like for their business. Not just clicks. Enrollments.
• Obsess over the data — Analyze and optimize relentlessly. Lower CPLs. Improve ROAS. Raise lead quality. If a campaign isn't performing, you're already three steps into fixing it before anyone asks.
• Be the bridge between data and creative — Work closely with our Creative Team to translate performance insights into sharper briefs. You know which hooks are dying, which angles are scaling, and how to communicate that clearly.
• Stay ahead of the game — Algorithm updates, platform changes, new best practices — you're not waiting for a blog post to tell you. You already know.

The role is NOT for you if:

• You set campaigns live and check back in a week
• You think "optimising" means adjusting budgets and calling it a day
• You've never looked at a creative and thought "this hook is why the CPL sucks"
• You need someone to explain why broad targeting is winning right nowYou treat every platform the same way (TikTok is not Facebook. We cannot stress this enough.)

It IS for you if:

• You have 3–4+ years of hands‑on experience managing and scaling Meta, TikTok, Google, YouTube and LinkedIn Ads — ideally at an agency
• You can set up tracking in your sleep and actually understand what you're measuring
• You have a solid grasp of creative strategy and how it directly impacts campaign performance
• You understand full‑funnel marketing — TOFU, MOFU, BOFU isn't just jargon to you, it's how you think
• You're a native‑level English speaker based in CET ±2 hours
• You triple‑check everything before it goes live — because launching a broken pixel is not a vibe
• You're not precious about your approach. You care about results, and you'll change your mind when the data tells you to

What's in it for you:

• 100% remote — your office is wherever your Wi‑Fi is strong enough to load Ads Manager
• Fast‑moving environment — we're scaling hard in 2026 and you'll be right in the middle of it
• Annual team retreat — one workation a year with the full crew (work hard, play harder)
• Learning budget — because the best media buyers never stop learning
• Competitive salary starting from €3,500 per month

We're looking for the person who sees "$200K+ monthly ad spend across 8 education clients" and thinks I've got this — not that's a lot of dashboards.