Growth Product Manager (B2C App)

Mavie; Wien; Presencial; EUR 60 000 - 81 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Meaningful impact

Startup environment

Global team

Learning budget

Wellbeing benefits

KlimaTicket

Team events

Bike leasing

Resumo da oferta

Mavie is seeking a Growth Product Manager to own acquisition and activation of the MyMavie app. You will run experiments with partner channels, test hypotheses, and collaborate with engineering, design, and business teams to ship viable solutions in a highly regulated digital health space.

The ideal candidate has 6–8 years in digital product development, a strong B2C track record, and a proven ability to move signup and activation metrics with measurable outcomes.

Qualificações

• 6–8 years of experience in digital product development.
• Strong B2C digital product track record, from ideation to growth.
• You think in hypotheses and experiments and can tell us what you learned from them.
• You have moved signup or activation metrics and can show it with numbers.
• Startup or scale-up experience is a big plus.
• You don't wait for instructions. You are curious and try things out.
• Fluency in English; German is a plus.
• Healthcare, digital health is a plus.

Responsabilidades

• Lead continuous product discovery and experimentation.
• Leverage AI-assisted prototyping tools to rapidly test concepts.
• Partner with engineering, design, and business teams to deliver viable solutions.
• Navigate digital health constraints, including SaMD, privacy, and compliance.
• Drive product-led growth through data-informed prioritization and measurable outcomes.
• Run experiments on messages and onboarding together with partner channels.
• Own the funnel metrics from first contact to activation and test next steps.
• Work in a product duo with a product owner who drives delivery with engineering.

Conhecimentos

Product discovery

Experimentation

Growth product

AB testing

Data-driven

AI prototyping

English fluency

German a plus

Ferramentas

Claude Code

Lovable

Descrição da oferta de emprego

At Mavie, we’re reimagining healthcare to make it more connected, accessible, and personalized. Combining the agility of a dynamic venture with the strength and resources of the UNIQA ecosystem, we build innovative solutions that support people throughout their health journey.

As Growth Product Manager, you own the acquisition and activation of the MyMavie app. Together with our partner channels, you run constant experiments to find out what makes people sign up and quickly see the value of the app.

What You’ll Do

• Lead continuous product discovery and experimentation.
• Leverage AI-assisted prototyping tools such as Claude Code or Lovable to rapidly test concepts.
• Partner with engineering, design, and business teams to deliver viable solutions.
• Navigate digital health constraints, including SaMD, privacy, and compliance.
• Drive product-led growth through data-informed prioritization and measurable outcomes.
• Run experiments on messages and onboarding together with our partner channels.
• Own the funnel metrics from first contact to activation and use them to decide what to test next.
• Work in a product duo with a product owner who drives delivery with engineering.

What You Bring

• 6–8 years of experience in digital product development
• A strong B2C digital product track record, from ideation to growth.
• You think in hypotheses and experiments and can tell us what you learned from them, including the ones that failed
• You have moved signup or activation metrics and can show it with numbers.
• Startup or scale-up experience is a big plus
• You don't wait for instructions. You are curious and try things out.
• Fluency in English; German is a plus.
• Healthcare, digital health is a plus

Why Mavie?

At Mavie, you’ll have the freedom to experiment and innovate while benefiting from the resources and stability of an established organization. You’ll work in an international, diverse team and have the opportunity to shape products that can make a meaningful impact on people’s health.

What we offer:

• Meaningful impact: contribute to a healthier society through work that makes a real difference
• Dynamic startup environment: freedom to innovate, experiment and turn ideas into reality
• Global, diverse team: collaborate with colleagues from 15+ nationalities
• Learning & Development: €1,500 annual learning budget
• Wellbeing & Benefits: EAP mental health counseling and health insurance discounts through UNIQA
• Office perks: KlimaTicket, monthly lunch budget at Schrankerl, plus free snacks, fruit and beverages
• Team connection: regular professional and social team events
• JobRad: lease your dream bike easily and sustainably

Salary: Starting at €70,000 gross annual salary, with the final offer based on experience and qualifications.