Growth-Driven Conversion Manager

Experimentation Jobs; Schweiz; Vor Ort; EUR 97.317 - 140.570; Vollzeit

Zusammenfassung

Bexio is looking for a Conversion Optimization Manager to join the marketing team in Switzerland. You will identify friction points in the user journey and use data-driven insights from GA4, heatmaps, and session recordings to improve lead generation.

You will partner with product marketing, performance marketing, and development to design and run experiments, share outcomes, and help teams adopt a robust framework for ongoing optimization across the customer funnel.

Aufgaben

• Identify weaknesses in the user journey by analyzing GA4 data, heatmaps, and session recordings.
• Collaborate across product marketing, performance marketing, and development to design and run experiments.
• Design and execute experiments to boost lead generation.
• Share results and build a culture of experimentation across teams with frameworks.

Jobbeschreibung

Bexio is looking for a Conversion Optimization Manager to join the marketing team in Switzerland. You will identify friction points in the user journey and use data-driven insights from GA4, heatmaps, and session recordings to improve lead generation.

You will partner with product marketing, performance marketing, and development to design and run experiments, share outcomes, and help teams adopt a robust framework for ongoing optimization across the customer funnel.