E-commerce Google Media Buyer ( Account Manager)

Activate Talent; Österreich; Vor Ort; EUR 35 000 - 60 000; Vollzeit

Zusammenfassung

A dynamic company offers an exciting opportunity for a Google Media Buyer to manage and optimize campaigns on Google platforms. The ideal candidate should have a proven track record in digital marketing with a strong focus on Google Ads, along with excellent communication skills. This role involves strategic planning, campaign management, and client communication to drive successful advertising solutions.

Qualifikationen

• Proven experience as a Media Buyer or Digital Marketer with Google Ads focus.
• Strong analytical skills and proficiency in Google Analytics.
• Excellent communication and multitasking abilities.

Aufgaben

• Manage and optimize Google Ads campaigns including Search, Display, Shopping.
• Track campaign performance and generate performance reports.
• Serve as primary contact for clients regarding campaign performance.

Kenntnisse

Analytical skills

Communication

Problem-solving

Ausbildung

Google Ads Certification

Tools

Google Analytics

Google Tag Manager

Jobbeschreibung

Social network you want to login/join with:

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Client:

Activate Talent

Location:

at, Austria

Job Category:

Other

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EU work permit required:

Yes

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Job Reference:

30da3a9b54c5

Job Views:

3

Posted:

02.06.2025

Expiry Date:

17.07.2025

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Job Description:

Company Overview:

This client provides companies and agencies with innovative digital media buying and management solutions. We offer experience, strategy & results while developing your online advertising & marketing programs. Our goal is a simple approach to a complex landscape.

Summary of the Role:

We are seeking a skilled and dynamic Google Media Buyer to join our team. The ideal candidate will have a proven track record in managing and optimizing Google Ads campaigns, with a deep understanding of Google’s advertising ecosystem. As a Google Media Buyer, you will be responsible for planning, executing, and analyzing paid media campaigns on Google platforms to drive results for our clients

Campaign Strategy and Planning:

• Develop comprehensive media buying strategies tailored to client goals and objectives.
• Conduct market research and competitive analysis to inform campaign strategies.
• Create media plans and budget allocations based on client requirements and industry trends.

Campaign Management:

• Set up, manage, and optimize Google Ads campaigns, including Search, Display, Shopping, etc.
• Implement keyword research and audience targeting strategies to enhance campaign performance.
• Monitor and adjust bids, budgets, and targeting to maximize ROI and meet performance goals.
• Performance Analysis:
• Track and analyze campaign performance using Google Analytics, Google Ads, and other relevant tools.
• Generate regular performance reports and insights to share with clients and internal teams.
• Identify trends, opportunities, and areas for improvement to drive continuous campaign optimization.
  

Client Communication:

• Serve as the primary point of contact for clients regarding Google Ads campaigns.
• Provide strategic recommendations and updates on campaign performance and progress.
• Collaborate with clients to understand their needs and align campaign strategies accordingly.

Collaboration and Coordination:

• Work closely with the creative team to ensure ad creatives are optimized for performance and align with campaign objectives.
• Coordinate with other media buyers and digital marketing specialists to ensure cohesive strategy execution.
• Stay updated on industry trends and Google Ads platform updates to leverage new features and best practices.
• Budget Management:
• Monitor and manage campaign budgets to ensure effective allocation and spending.
• Analyze cost-per-click (CPC), cost-per-acquisition (CPA), and other key metrics to optimize budget efficiency.

Requirements

• Must Haves:
• Proven experience as a Media Buyer, Digital Marketer, or similar role with a strong focus on Google Ads.
• Google Ads Certification (Google Ads Search, Display, and Video certifications preferred).
• Proficiency in Google Analytics and other relevant analytics tools.
• Strong analytical skills with the ability to interpret data and generate actionable insights.
• Excellent communication and presentation skills.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Creative problem-solving skills and a proactive approach to campaign management.
• Preferred Skills:
• Experience with Google Tag Manager and other tracking tools.
• Knowledge of SEO and content marketing strategies.
• Familiarity with other digital advertising platforms (e.g., Facebook Ads, LinkedIn Ads) is a plus.