Social Media & Community Manager

Pencil; Buenos Aires; Presencial; ARS 63.548.000 - 99.861.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

25 days PTO

Health insurance

Wellness stipend

Enhanced parental leave

Remote working

Flexible hours

Descripción de la vacante

Pencil, a generative AI advertising SaaS, is seeking a Senior Social & Community Manager to own our social presence and run our customer community end to end. You will report to the Head of Marketing and collaborate with design, customer success and product teams to turn engagement into growth.

You will manage calendars for LinkedIn, Instagram, X and YouTube; craft posts in executive voices; guide learning and community programs; turn moments into content and sign-ups, and measure impact monthly.

Formación

• 3+ years in social media or community management.
• Excellent written English.
• Experience with LinkedIn as a B2B channel.
• Experience moderating online communities.
• Comfort with analytics and turning data into action.
• Organised and self-directed with multi-channel calendars.

Responsabilidades

• Own social calendar across LinkedIn, Instagram, X, YouTube.
• Draft posts in executive voices and coordinate approvals.
• Manage Pencil community calendar and Learning Community Manager tasks.
• Turn community wins and webinars into social content; drive sign-ups.
• Brief designers on visuals and video; ensure timely content."
• Track engagement, follower growth and sign-ups; report monthly.
• Monitor comments and DMs; route product questions and leads quickly.

Conocimientos

Social media management

English writing

LinkedIn for B2B

Community management

Analytics

Organization

Herramientas

Gradual

Circle

Slack

Discord

HubSpot

Webflow

Figma

Descripción del empleo

About Us

At Pencil, we are driving innovation in advertising technology through our state-of-the-art SaaS product, which harnesses Generative AI to redefine content creation. Our mission is to make AI the default in advertising without replacing creative people. To achieve this, we need to make sure that our technology isn’t just in the hands of big brands - we need to try to help small businesses and creative individuals too.

The role

You'll own Pencil's social presence and run our customer community end to end. Social is how the market discovers us. The community is how users go from curious to confident to advocates. You'll connect the two: what happens inside the community becomes content, and content brings new people into the community.

You'll report to the Head of Marketing and work closely with our design, customer success and product teams.

What You'll Do

• Social strategy and publishing: Own the social calendar across LinkedIn (our primary channel, 4 to 5 posts per week), Instagram, X and YouTube. Plan it, write it, publish it, report on it. Overview our Community Manager's day-to-day taks: scheduling, posting, measuring.
• Executive social: Manage LinkedIn content for our CEO and COO: drafting posts in their voice, coordinating approvals and tracking what works.
• Community management: Own and run the Pencil community calendar and overview our Learning Community Manager's day-to-day tasks: welcome new members, spark and moderate discussions, coordinate webinars and product demo sessions.
• The flywheel: Turn community wins, member spotlights and webinar moments into social content. Turn social interest into community sign-ups.
• Content production: Brief our designers on visuals and video, and give clear, fast feedback so content ships on time and on brand.
• Measurement: Track engagement, follower growth, community activity and sign-ups. Report monthly on what's working and what we should change.
• Listening and triage: Monitor comments, mentions and DMs across channels, and route product questions or leads to the right people quickly.

What Success Looks Like

• First 30 days: you've taken over the social and community calendars with no drop in cadence or quality.
• First 90 days: engagement is trending up, the community has a regular events rhythm, and executive social is running on a predictable weekly cycle.
• Ongoing: social and community measurably contribute to marketing's pipeline goals through sign-ups, event attendance and inbound interest.

What You'll Bring

• 3+ years in social media, community management or both, ideally in B2B SaaS or marketing technology.
• Excellent written English. Short sentences. Clear points. You can write in a brand voice and in an executive's voice, and keep them distinct.
• Hands-on experience with LinkedIn as a B2B channel: you know what performs and why.
• Experience running an online community (platforms like Gradual, Circle, Slack or Discord) including moderation, programming and member growth.
• Comfort with analytics: you form a view from the numbers and act on it.
• Organised and self-directed. You manage a multi-channel calendar without being chased.

Nice to have

• Familiarity with AI tools for marketing, or genuine curiosity about the space. You'll be posting about it every day.
• Experience with HubSpot, Webflow, Figma or basic video editing.

Our Benefits

• 25 days PTO plus public holidays, although we operate a Flexible Time Off scheme
• Health insurance / private medical cover
• Monthly stipend towards wellness, fitness, and learning and development
• Enhanced parental leave policies, whether you become a parent through birth, adoption or surrogacy
• Remote working for anywhere in your home country.
• Flexible working hours.