SEO Specialist - Remote/Worldwide

Pro Coffee Gear; Buenos Aires; Remote; ARS 105,515,000 - 150,736,000; Full time

Job summary

Pro Coffee Gear is seeking an experienced SEO Specialist to own our organic growth across a global ecommerce site. You will drive visibility, traffic, and conversions by crafting data-driven strategies and collaborating with content, dev, and marketing teams.

This remote role requires 4+ years in ecommerce SEO, proficiency with SEO tools, and a track record of building high-quality backlinks and optimizing technical SEO.

Qualifications

• 4+ years of hands-on SEO experience in an ecommerce or DTC environment.
• Proven success with building and executing link acquisition strategies.
• Deep understanding of technical SEO, content strategy, on-page and off-page optimization.
• Proficiency with SEO and analytics tools (e.g., Ahrefs, Screaming Frog, GA4, GSC, SEMrush).
• Strong analytical skills and experience using data to inform decisions.
• Experience collaborating with cross-functional teams (content, dev, UX, marketing).
• Familiarity with Shopify or similar ecommerce platforms is a plus.
• Excellent written and verbal communication skills in English.

Responsibilities

• Develop and execute an SEO strategy to drive organic traffic and conversions.
• Conduct keyword research to identify opportunities and gaps.
• Optimize on-page SEO, site structure, metadata, and internal linking.
• Own technical SEO with engineering to improve speed, crawlability, indexation, and structured data.
• Develop and lead a scalable link-building strategy.
• Build relationships with relevant websites and publishers for backlinks.
• Leverage digital PR and content tactics to acquire high-quality backlinks.
• Track backlink health and performance of acquisitions.
• Collaborate with content to embed SEO best practices across editorial, product, and landing pages.
• Define and oversee a scalable content roadmap driven by search demand and priorities.
• Collaborate with creative, product, and UX teams to enhance SEO performance.
• Monitor site performance with tools like GSC, GA4, Ahrefs, SEMrush.
• Regularly audit the website and prioritize fixes based on impact.
• Stay on top of SEO algorithm changes, trends, and new tools.

Skills

SEO

Analytics

Cross-functional collaboration

Tools

Ahrefs

Screaming Frog

GA4

Google Search Console

SEMrush

Shopify

Job description

About the job SEO Specialist - Remote/Worldwide

Job Title:SEO Specialist
Company:Pro Coffee Gear
Location:Remote (global)
Employment Type:Full-time

About Us

Pro Coffee Gear is a dynamic and rapidly expanding e-commerce company that specializes in providing top-tier espresso machines and related parts to coffee enthusiasts worldwide. We pride ourselves on offering high-quality products alongside exceptional customer service to ensure that every coffee aficionado can enjoy the perfect cup.

Job Description

Were looking for an experienced and analytical SEO Specialist to take ownership of our organic growth strategy. You will be responsible for increasing Pro Coffee Gears visibility in search engines, driving qualified organic traffic, and improving the user experience across our content and product pages. This role requires deep SEO expertise, a passion for performance-driven content, and a collaborative mindset.

Responsibilities

• Develop and execute a comprehensive SEO strategy to drive organic traffic, improve rankings, and increase conversions.
• Conduct keyword research to identify high-impact opportunities and gaps across our product and content categories.
• Optimize on-page SEO, including site structure, metadata, internal linking, and content enhancements.
• Own technical SEO efforts in collaboration with engineering to improve site speed, crawlability, indexation, and structured data implementation.

Link Building & Off-Page SEO

• Develop and lead a scalable link-building strategy to grow domain authority and rankings for competitive keywords.
• Identify and build relationships with relevant websites, bloggers, publishers, and industry partners for guest posting, mentions, and backlinks.
• Leverage digital PR tactics, product-led content, and partnership outreach to acquire high-quality, white-hat backlinks.
• Track and report on backlink profile health and link acquisition performance.
• Partner with the content team to ensure SEO best practices are embedded into all editorial, product, and landing pages.
• Define and oversee a scalable content roadmap driven by search demand and business priorities.
• Collaborate with creative, product, and UX teams to enhance SEO performance and on-site engagement.

Performance Analysis & Growth

• Monitor and analyze site performance using tools like Google Search Console, GA4, Ahrefs, and SEMrush.
• Regularly audit the website and prioritize fixes based on impact.
• Stay on top of SEO algorithm changes, trends, and new tools. Implement best practices and future-proof strategies.

Requirements

• 4+ years of hands-on SEO experience in a fast-paced e-commerce or DTC environment.
• Proven success with building and executing link acquisition strategies.
• Deep understanding of technical SEO, content strategy, on-page and off-page optimization.
• Proficiency with SEO and analytics tools (e.g., Ahrefs, Screaming Frog, GA4, GSC, SEMrush).
• Strong analytical skills and experience using data to inform decisions.
• Experience collaborating with cross-functional teams (content, dev, UX, marketing).
• Familiarity with Shopify or similar e-commerce platforms is a plus.
• Excellent written and verbal communication skills in English.
• Opportunity to make a direct impact on a growing global e-commerce brand.
• Remote role with flexible hours and a collaborative international team.
• Goal-driven culture with autonomy, creativity, and growth opportunities.
• Work with passionate coffee experts and marketers in a niche youll love.

All applicants must submit their CV in English. CVs in other languages will automatically be disqualified.

At Pro Coffee Gear, we are committed to building a diverse and inclusive team.

We welcome applicants from all backgrounds and identities, and we are proud to be an equal opportunity workplace.