Senior Media Strategy & Growth Consultant

Mastercard Inc.; Buenos Aires, Corrientes; On-site; ARS 185,448,000 - 278,173,000; Full time

Job summary

Mastercard Inc. is seeking a Senior Media Subject Matter Expert to provide deep strategic expertise across paid media and help clients and internal teams optimize media investments.

This role blends consulting rigor with practical media leadership, translating complex challenges into actionable recommendations and scalable solutions. You will sit at the intersection of marketing strategy, media execution, data and analytics, technology and business growth, with responsibilities spanning

Qualifications

• 15+ years of progressively senior experience in media strategy, media planning, media investment, performance marketing or related disciplines.
• Advanced expertise in integrated media strategy and effectiveness across digital, TV, and offline channels.
• Deep knowledge of major digital channels including paid search, paid social, programmatic, display, video/CTV and audio; strong TV and OOH familiarity.

Responsibilities

• Serve as trusted advisor to senior clients and internal stakeholders; translate objectives into integrated, full‑funnel media strategies across digital, offline and emerging channels.
• Lead or oversee the media lifecycle from brief to post‑campaign learning; review plans, investment levels, reach and frequency, sequencing and execution quality.
• Partner with analytics to design measurable media; define KPI hierarchies and approaches like experimentation, MMM, attribution, brand lift and conversion lift.
• Diagnose underperforming media programs and translate insights into decisions on channel mix, targeting, creative, investment and pacing.
• Shape differentiated client solutions by contributing to proposals, scopes and workshops; define workstreams, deliverables, risks and outcomes.
• Establish and scale media frameworks, playbooks, governance across planning, activation, privacy, data use and documentation.

Skills

Media strategy

Media planning

Media investment

Performance marketing

Digital channels

Programmatic

TV & OOH

Analytics

Storytelling

Education

Bachelor's degree or equivalent

Tools

Google Ads

DV360

Campaign Manager 360

Meta Ads Manager

The Trade Desk

Amazon Ads

Job description

Mastercard Inc. is seeking a Senior Media Subject Matter Expert to provide deep strategic expertise across paid media and help clients and internal teams optimize media investments.

This role blends consulting rigor with practical media leadership, translating complex challenges into actionable recommendations and scalable solutions. You will sit at the intersection of marketing strategy, media execution, data and analytics, technology and business growth, with responsibilities spanning