Remote Paid Ads Creative Lead

Power Digital Marketing; Rosario; Remote; ARS 92,724,000 - 139,086,000; Full time

Benefits offered by this job

Remote-friendly environment

Async-friendly workflows

Competitive compensation

Job summary

Power Digital Marketing is seeking a Creative Strategist to turn insights into ad concepts that convert. You’ll own the full creative strategy loop across Meta, TikTok, and other paid social channels, testing and scaling winning ideas for multiple eCommerce brands.

This fully remote, full-time role is ideal for someone who blends creative instinct with performance thinking, collaborates with creators and designers, and delivers data-backed briefs to guide content from hook to CTA.

Qualifications

• 1–3 years of paid social creative experience (ideally in eCommerce).
• Proven track record of creative delivering measurable results (CTR, CVR, CPA, ROAS).
• Portfolio of paid social creatives, especially UGC-style ads for platforms like TikTok and Meta.
• Strong grasp of copy, hooks, framing, pacing, structure, and storytelling.
• Experience working with UGC creators, editors, and designers and giving clear feedback.
• Analytical mindset: translate performance data into concrete next steps.
• Excellent communication, organization, and time-management skills.

Responsibilities

• You’ll own the full creative strategy loop: hypothesis → test → learn → scale.
• Lead creative strategy and testing for 3–5 eCommerce brands across Meta, TikTok, and other paid social platforms.
• Develop data-backed creative hypotheses, plan structured tests, and iterate quickly to scale winners.
• Write clear, actionable creative briefs for creators, editors, and designers—providing precise direction from hook to CTA.
• Review ad performance and creative metrics to identify winning angles, patterns, and next-round opportunities.
• Partner with Account Managers to connect creative insights to campaign KPIs and client reporting.
• Maintain a high creative bar while ensuring consistent weekly output.
• Keep production moving fast without sacrificing clarity or quality.

Skills

Creative strategist

Paid social

UGC-style ads

Analytical mindset

Communication

Tools

Meta Ads Manager

TikTok For Business

Job description

Power Digital Marketing is seeking a Creative Strategist to turn insights into ad concepts that convert. You’ll own the full creative strategy loop across Meta, TikTok, and other paid social channels, testing and scaling winning ideas for multiple eCommerce brands.

This fully remote, full-time role is ideal for someone who blends creative instinct with performance thinking, collaborates with creators and designers, and delivers data-backed briefs to guide content from hook to CTA.