Remote Brand Growth & Marketing Lead

Tidal; Buenos Aires; Remote; ARS 33,629,000 - 42,036,000; Full time

Job summary

Tidal is hiring a Brand Marketing Manager to support one of our dynamic client brands. This role is ideal for a creative and results-driven marketer who can manage end-to-end brand communications, lead generation campaigns, and content strategy.

You will play a key role in maintaining brand consistency, delivering engaging campaigns, and optimizing marketing performance across digital channels. The ideal candidate combines creative storytelling with strong project management skills and thrives

Qualifications

• 3–5 years freelancing experience.
• 4+ years in marketing, brand management, or content strategy.
• Strong writing and brand storytelling abilities.
• Proficiency with digital marketing tools (HubSpot, Meta Ads Manager).
• Demonstrated success in executing and optimizing campaigns.
• Comfortable working independently in a fully remote setup.
• Experience with cross-functional collaboration and deadline-driven environments.
• Excellent English communication skills, both written and verbal.
• Familiarity with email marketing, paid digital ads, and campaign reporting.
• Experience with B2B or eCommerce brands is a plus.

Responsibilities

• Own and maintain a consistent brand voice across email, social, and web platforms.
• Oversee the creation and execution of content for email marketing, digital ads, and web assets.
• Collaborate with design teams to produce on-brand visuals and messaging.
• Manage marketing calendars and coordinate lead generation and awareness campaigns.
• Monitor, analyze, and report campaign performance metrics (engagement, CTRs, conversions).
• Conduct A/B testing and optimize content across email and ad platforms.
• Support paid media initiatives on Meta (Facebook/Instagram).
• Coordinate cross-functional marketing projects with sales and leadership teams.
• Ensure all deliverables meet brand and quality standards and are completed on schedule.
• Provide proactive updates and performance insights to internal stakeholders.

Skills

Freelance experience

Marketing experience

Brand storytelling

Campaign management

Remote work

Cross-functional collaboration

English communication

Email marketing

Paid digital ads

Campaign reporting

Tools

HubSpot

Meta Ads Manager

Google Analytics

Google Workspace

Slack

Zoom

Microsoft Excel

Job description

Tidal is hiring a Brand Marketing Manager to support one of our dynamic client brands. This role is ideal for a creative and results-driven marketer who can manage end-to-end brand communications, lead generation campaigns, and content strategy.

You will play a key role in maintaining brand consistency, delivering engaging campaigns, and optimizing marketing performance across digital channels. The ideal candidate combines creative storytelling with strong project management skills and thrives