Paid Advertising Strategist - Ecommerce

Power Digital Marketing; Quilmes; On-site; ARS 92,724,000 - 146,813,000; Full time

Job summary

Thermo Fisher Scientific is seeking an Ecommerce Senior Analyst to join the e-Business team. Based in Chile or Argentina, you will lead digital marketing initiatives, analyze customer behavior, and optimize online presence across channels.

You’ll collaborate with cross-functional teams to implement data-driven strategies that improve customer experience and drive growth. You will manage campaigns, develop web content, and track performance metrics using analytics tools while aligning with the

Qualifications

• Advanced degree plus 3 years of experience in digital marketing or e-commerce.
• Bachelor's degree with 5 years in related field.
• Experience converting offline accounts to online purchasing.
• Certifications in digital marketing or e-commerce preferred.
• Strong knowledge of SEO/SEM and marketing automation.

Responsibilities

• Lead digital marketing campaigns and optimize e-commerce content.
• Analyze performance metrics and identify optimization opportunities.
• Collaborate with cross-functional teams to implement best practices in digital analytics and automation.

Skills

Digital marketing

Analytics

SEO/SEM

Marketing automation

Cross-functional

Data visualization

Project management

English fluency

Education

Advanced degree

Bachelor's degree

Tools

Google Analytics

Adobe Analytics

Power BI

AEM

WordPress

Eloqua

Salesforce

Job description

Ecommerce Sr Analyst (based in Chile or Argentina)

Buenos Aires ThermoFisher Scientific

**Work Schedule**
Standard (Mon-Fri)

**Environmental Conditions**
Office

**Job Description**
As part of the Thermo Fisher Scientific team, you'll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world's toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.
DESCRIPTION:
Join our e-Business team at Thermo Fisher Scientific and contribute to digital transformation and customer engagement. You'll lead digital marketing initiatives, analyze customer behavior, and optimize our online presence across multiple channels. Working with cross-functional teams, you'll use advanced tools and technologies to deliver data-driven insights and implement innovative digital strategies that enhance customer experience and drive business growth.
In this role, you'll manage digital marketing campaigns, develop and optimize web content, analyze performance metrics, and identify opportunities for improvement across our e-commerce platforms. You'll collaborate with stakeholders to implement best practices in SEO/SEM, marketing automation, and digital analytics while ensuring alignment with our digital strategy.

REQUIREMENTS:

• Advanced Degree plus 3 years of experience, or Bachelor's Degree plus 5 years of experience in digital marketing, e-commerce, or related field
• Preferred Fields of Study: Marketing, Business, Computer Science, Statistics, or related field
• Experience supporting the Commercial team in converting offline accounts to online purchasing
• Digital Marketing, Analytics, or e-Commerce certifications preferred
• Advanced proficiency in digital marketing platforms (Google Analytics, Adobe Analytics, Power BI)
• Expert knowledge of SEO/SEM principles and marketing automation tools
• Strong experience with content management systems (AEM, WordPress) and marketing automation platforms (Eloqua, Salesforce)
• Proven track record in developing and implementing digital marketing strategies
• Experience with data analysis and visualization tools for performance tracking and reporting
• Strong project management skills with ability to handle multiple concurrent projects
• Excellent communication and presentation skills for stakeholder engagement
• Demonstrated ability to work effectively in a matrix organization
• Proficiency in analyzing marketing metrics and providing actionable insights
• Experience with budget management and ROI analysis
• Knowledge of current digital marketing trends and best practices
• Ability to collaborate effectively with cross-functional teams
• Strong problem-solving and analytical thinking skills
• Fluent English required; additional language skills valued

Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.