Manager, SEO Strategy I

DEPT®; Buenos Aires, Mar del Plata; Híbrido; ARS 91.438.000 - 167.637.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Healthcare (OSDE) for employee and 1st

Grocery prepaid card allowance

Monthly wifi/electricity reimburse.

English training reimbursements

Sportclub membership 100% covered

Benefits platform access (Bonda)

Flexible vacation policy

Descripción de la vacante

DEPT® in Buenos Aires seeks an experienced SEO Manager to lead organic growth for ambitious brands. You will bridge traditional SEO with Generative Engine Optimization, guiding associates and aligning technical, content, and authority strategies with client goals.

You’ll navigate AI search complexities and translate data into growth stories, serving as the primary client contact to pioneer presence across surfaces.

Formación

• 3–5 years of hands-on SEO experience, ideally in a fast-paced agency environment.
• Deep expertise in Technical SEO, including headless CMS, CSS/JS impact, and complex migrations.
• Proven track record of building brand authority through outreach and link acquisition programs.
• Experience adapting search strategies for AI-driven ecosystems (SGE/AI Overviews) and GEO vs traditional SEO.
• Mastery of the SEO tool ecosystem (Ahrefs, Semrush, Botify, Screaming Frog, GSC).
• Strong project management skills with ability to manage multiple workstreams and deadlines.
• Exceptional presentation skills for translating data into compelling client narratives.
• Experience in Local Search optimization, Organic Commerce, and Offsite search is a plus.
• Mentorship mindset and willingness to lead junior talent.

Responsabilidades

• Develop SEO roadmaps bridging traditional and GEO, with AI-driven visibility goals.
• Lead authority-building initiatives and digital PR for high-quality backlinks.
• Present SEO data and AI impact as actionable business insights to clients.
• Collaborate with Content and Creative teams to embed SEO into storytelling and UX.
• Mentor SEO Associates and ensure high-quality delivery.
• Monitor AI search landscape and adjust client strategies to stay competitive.
• Leverage GA, Search Console, and AI-tracking tools to identify high-value traffic opportunities.

Conocimientos

SEO strategy

Project management

Presentation skills

English fluency

Analytical mindset

Creative problem solving

Team leadership

Adaptability to AI/ GEO

Educación

Bachelor's degree or equivalent

Herramientas

Ahrefs

Semrush

Botify

Screaming Frog

Google Search Console

Descripción del empleo

We are a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, we create what is next by pioneering ideas, acting fast, and moving further because standing still just is not in our DNA.

We are drawn to people who stay curious, move with intent, and never stop inventing. Our culture runs on three values: better together, relentlessly curious, and get sh*t done. It is how we work, how we grow, and how we make things that matter.

At DEPT®, you will find the freedom to explore, the space to collaborate, and the trust to make a real impact for our clients, for each other, and for the world we are helping to build.

THE ROLE:

As an SEO Manager, you are the day-to-day lead for organic strategy execution. You move beyond tactical support to independently managing account health, guiding Associates, and ensuring that technical, content, and authority strategies align with broader client business goals. In this role, you will lead our clients through the most significant shift in search history—transitioning from traditional SERP management to Generative Engine Optimization (GEO). You are comfortable navigating the complexities of AI search algorithms and translating data into actionable growth stories. You will be the primary contact for clients, ensuring their organic presence is not just maintained, but pioneering across all search surfaces.

WHAT YOU’LL DO:

• Develop and oversee the execution of comprehensive SEO roadmaps that bridge traditional search with Generative Engine Optimization (GEO), ensuring brand visibility in AI-driven results and LLMs.
• Lead the strategy and execution of authority-building initiatives, utilizing advanced outreach and digital PR tactics to secure high-quality, relevant backlink profiles.
• Lead client meetings and presentations, effectively communicating complex SEO data—and the impact of AI search—as actionable business insights for stakeholders.
• Collaborate with Content and Creative teams to ensure SEO best practices are baked into brand storytelling and digital experiences.
• Mentor and review the work of SEO Associates, ensuring high-quality delivery and fostering their professional development.
• Proactively monitor search engine algorithm updates and the evolving AI landscape, pivoting client strategies to maintain a competitive advantage.
• Use data from tools like Google Analytics, Search Console, and AI-tracking platforms to identify high-value opportunities for traffic and conversion optimization.

WHAT YOU BRING:

• 3 - 5 years of hands‑on SEO experience, ideally within a fast‑paced agency environment.
• Deep expertise in Technical SEO—you are the person people come to when a site isn't indexing or rendering correctly. You understand the nuances of headless CMS, CSS/JS impact, and complex site migrations.
• A proven track record of building brand authority through strategic outreach and link‑acquisition programs.
• Expertise in adapting search strategies for AI‑driven ecosystems (SGE/AI Overviews) and a clear vision of how GEO differs from traditional SEO.
• Mastery of the SEO tool ecosystem (e.g., Ahrefs, Semrush, Botify, Screaming Frog, and Google Search Console).
• Strong project management skills, with the ability to lead multiple workstreams and meet deadlines without compromising quality.
• Exceptional presentation skills; you can turn a spreadsheet into a compelling narrative that wins client trust.
• Experience in Local Search optimization, Organic Commerce, and Offsite search strategies is a plus.
• A "better together" attitude, with experience or a strong desire to lead and mentor junior talent.

TAKE INTO ACCOUNT:

• You will have to communicate with your team members abroad, therefore fluency in English and excellent communication skills (both written and verbal) are a must for this role
• This opening requires you to be open to work approximately 2-3 times a week from one of our offices located in Villa Crespo or Mar del Plata

WHAT DO WE OFFER?

• We enjoy spending time together, working closely with other local colleagues, and getting to know one another. Our Buenos Aires offices (Villa Crespo or Mar del Plata) are fully equipped with refreshments and great common spaces!
• Premium healthcare through OSDE for the employee and their immediate family members
• Prepaid card with a monthly allowance for grocery purchases
• Monthly reimbursements for Wi‑Fi/electricity expenses
• Monthly reimbursements for training/English classes
• 100% covered “Plan Total” membership at Sportclub
• Access to a our benefits platform through Bonda
• A flexible vacation policy

WE SUPPORT YOU BEING YOU:

DEPT® is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier‑free recruitment and selection process and workplace, regardless of anyone’s identity, background, beliefs, lifestyle or disabilities. So tell us about any accommodations you need. It’s totally confidential and only used to make sure you feel fully supported at every step.

DEPT® participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S.

We are a B Corp-certified company passionate about purpose‑driven work . Our hope is that you can feel good about the contributions DEPT® is making to the world and we always have an open door for your ideas in making the world a better place.

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner‑led, and first to move. Clients include Google, Lufthansa, Coach, eBay, and OpenAI.

At DEPT®, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts here.