Manager, Planning

Iprospect Media S.A.; Buenos Aires; Presencial; ARS 1.200.000 - 1.800.000; Jornada completa

Descripción de la vacante

Iprospect in Buenos Aires is seeking a Manager-level media professional to partner with clients and lead integrated media plans across digital and traditional channels. The role reports into Senior management and collaborates with the offshore team in Argentina to ensure timely delivery and strong results.

The ideal candidate has 3–4 years in media planning/buying, English proficiency, and experience with tools like Media Ocean, Nielsen Ad Intel, and Pathmatics.

Formación

• Bachelor’s degree or equivalent experience valued.
• 3–4 years of total experience in media planning/buying.
• English proficiency for email and client calls.
• Familiar with common media research tools and platforms.

Responsabilidades

• Coordinate across multiple media disciplines to design integrated plans.
• Engage with clients to discuss media initiatives and issues.
• Support budgeting, timelines, and delivery with offshore/Argentina teams.
• Work with creative assets and agencies as needed.
• Monitor and report media performance and insights.

Conocimientos

Media planning

Digital media

Client communication

Analytical skills

Project management

Team coordination

Educación

Bachelor’s degree

Herramientas

Media Ocean

DDS

Nielsen Ad Intel

Pathmatics

Media Tools

Web Analytics

Ad Servers

Descripción del empleo

Job Description: ROLE PURPOSE

The Manager role is a critical junior/mid-level role with 1 role reporting to them, potentially more in time and they will report directly into the Senior Manager & Associate Media Director. The Manager works very closely with the Senior Manager leading the strategic direction with help from their AMD and is tasked with being a marketing partner for the clients. The Manager must demonstrate a strong working knowledge of the media space (Traditional and Digital media preferred) and available media research and systems. The Manager helps manage the day to day by assuring focus on key client objectives and communicating appropriate resource needs to meet ongoing client goals and objectives. This position is for the Offshore Team of Dentsu Argentina, and works for teams located in Dentsu's agencies in other countries. Has a local support team that leads the integration and relationship with the other members of the Offshore Team in Argentina.

TASKS AND RESPONSIBILITIES

• Experience working on one large account (ideally retail).
• Understanding of all media channels and experience coordinating across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio etc).
• Experience with upper funnel media awareness campaigns.
• Ability to coordinate with creative agencies on creative assets and accounts needs.
• Ability to coordinate with multi-channel teams to design cutting-edge, strategic and thoughtful integrated media plans across a myriad of awareness-based channels (TV, CTV, Video, Social, Programmatic and Audio).
• Comfort owning and communicating directly with clients on questions/concerns and specific media initiatives.
• Helps evaluate timelines and manage day to day deliverables, Experience w/ analyzing competitive landscapes, pulling reports using agency tools and compiling insights.
• Managing a large Media Budget and Flowchart.
• Drive media channel selection and be forward thinking on new opportunities.
• As part of the Offshore Team of Dentsu Argentina, you must actively participate in the weekly virtual networking meetings with other members of the Argentina offshore team.
• You must also participate in the Offshore Team's peer-to-peer engagement activities held periodically in our Buenos Aires offices, except for those who are not located in that city.

QUALIFICATIONS

• Bachelor’s degree or equivalent experience will be valued.
• 3 - 4 years of total experience.
• Relevant media planning and buying experience with specific digital focus.
• English Language proficiency for email and verbal client communication.
• Ideally familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc.
• Hands on experience with media planning and/or activation across the following channels: Paid Search, Paid Social, Programmatic, Native, Video, CTV/OTT, etc.) and traditional (TV, Print, OOH, etc.)
• Thrives in a fast paced, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum Strong analytical skills, ability to relate results to client business objectives Strong project management skills..

PERSONAL SKILLS

• Strong communication skills, both verbal and written.
• Ability to build strong relationships with the teams you work with.
• Proactivity and collaboration with colleagues.
• Attention to detail and precision in your work style.
• Integrity, autonomy, and self-motivation.

#LI-CA2

Location: Buenos Aires

Brand: Iprospect

Time Type: Full time

Contract Type: Permanent

About dentsu

For over 120 years, innovation has been a core tenet of our offering - exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We're leading the way - helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

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