GTM & GA4 Tracking Pro - Data Analytics (Remote)

Darkroom; Ciudad de Mendoza; Remote; ARS 108,178,000 - 154,540,000; Full time

Benefits offered by this job

Remote role

Competitive compensation

High visibility role

Impactful projects

Team of A-players

Job summary

Prometeo Talent partners with a US-based education marketing company to hire a Data Analyst focused on GA4, GTM, and robust pixel deployment. This remote role supports a growing portfolio of universities and nonprofit clients, building reliable tracking across sites and campaigns.

You'll own tagging architecture, collaborate with cross-functional teams, and translate data into actionable insights while upholding privacy compliance and data integrity standards for education-focused campaigns.

Qualifications

• 3+ years of hands-on tracking or web analytics experience in a marketing or agency environment.
• Intermediate experience with GTM containers, trigger and variable creation, data layer implementation, and server-side tagging.
• Practical experience planning, deploying, and troubleshooting conversion tracking across major ad platforms, with working knowledge of pixel and Conversion API (CAPI) configuration for Meta, Google Ads, TikTok, and LinkedIn.
• Hands-on GA4 experience, including event configuration, key events, and DebugView.

Responsibilities

• Own tag management & deployment — deploy, configure, and maintain pixels, tags, and scripts in Google Tag Manager; build data layers and manage container structures across multiple clients.
• Own conversion tracking & platform integration — connect website activity to paid ad platforms using browser pixels and CAPI; configure events for reporting and optimization.
• Own QA, debugging & data integrity — audit tags, investigate data discrepancies, run tag health audits, verify events in GA4 and platform managers.
• Own data privacy compliance — manage cookie banners and consent mode across client sites in line with GDPR/CCPA.
• Support documentation & cross-team enablement — maintain tagging plans, naming conventions, and QA checklists; document setups for internal teams.

Skills

GTM tag management

GA4 analytics

HTML/CSS/JS basics

Pixel/CAPI tracking

Cookie consent & GDPR/CCPA

Data quality & QA

Remote collaboration

Education marketing experience

Tools

Google Tag Manager

GA4

Job description

Prometeo Talent partners with a US-based education marketing company to hire a Data Analyst focused on GA4, GTM, and robust pixel deployment. This remote role supports a growing portfolio of universities and nonprofit clients, building reliable tracking across sites and campaigns.

You'll own tagging architecture, collaborate with cross-functional teams, and translate data into actionable insights while upholding privacy compliance and data integrity standards for education-focused campaigns.