Content Marketing & Growth Lead (Rosario)

Evox; Ciudad de Mendoza; A distancia; ARS 91.155.000 - 136.732.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote-first

Flexible scheduling

Premium brands

Growing team

Descripción de la vacante

Evox is seeking a Growth Marketer (Media Buying + Creative Strategy) to drive paid growth for ecommerce and personal brands. The role balances creative development, Meta ads management, and proactive client communication, with a focus on audience research and compelling copy.

You will craft audience personas, write hooks and scripts, set up campaigns, monitor CPM/CTR/CPA, and translate results into actionable recommendations.

Formación

• Strong copywriting tailored to scrolling audiences.
• Ability to reverse-engineer what makes campaigns perform.
• Working knowledge of meta ad metrics: CPM, CTR, CVR, CPA.
• Comfort managing own projects and communicating decisions.
• Experience leading client relationships.

Responsabilidades

• Research audience pain points, objections, and desired outcomes.
• Build persona profiles and identify resonant angles for each audience.
• Write hooks, scripts, and body copy to drive engagement and conversions.
• Direct creative production and ensure brand consistency.
• Set up and manage Meta ad campaigns from targeting to budget allocation.
• Read CPM, CTR, CVR, CPA/CPL to identify winning creatives and reasons.
• Translate performance data into actionable recommendations.
• Lead client meetings and maintain documentation between calls.

Conocimientos

Copywriting for ads

Meta ads management

Audience research

Campaign optimization

Client communication

Descripción del empleo

Growth Marketer (Media Buying + Creative Strategy) | Paid Social for E-comm & Personal Brands | R...

Our client is a Meta advertising agency built around paid growth for e-commerce and personal brands, including some built around well known public figures. The team has grown from around 10 to 20 people over the past year and expects to double again in 2026.

Company Overview

Our client is a Meta advertising agency built around paid growth for e-commerce and personal brands, including some built around well known public figures. The team has grown from around 10 to 20 people over the past year and expects to double again in 2026.

Your Role

This role splits evenly across three connected pieces of the account: creative strategy, Meta ads management, and client communication, each carrying roughly a third of the job. You will research what an audience actually responds to, turn that research into ad creative and copy, manage the campaigns that run it, and explain the results to the client in plain terms.

You'll

• Research audience pain points, objections, and desired outcomes through Reddit threads, reviews, competitor ads, and social listening
• Build persona profiles and identify the angles that will resonate with each audience
• Write hooks, scripts, and body copy that drive engagement and conversions
• Direct creative production, including shot selection and visual storytelling, while keeping brand consistency
• Set up and manage Meta ad campaigns, from audience targeting to budget allocation
• Read CPM, CTR, conversion rate, and CPA/CPL to identify which creative is winning and why
• Translate performance data into recommendations the client can act on
• Lead client meetings, set the agenda, and keep documentation current between calls

You Bring

• Strong copywriting, the kind that reads like it was written for the person scrolling, not for the client
• A habit of studying ads while scrolling and reverse-engineering what makes a campaign work
• Working knowledge of core ad metrics: CPM, CTR, CVR, CPA/CPL
• Comfort driving your own projects: telling us what you are doing, why, and how you would solve a roadblock if one comes up
• Confidence leading client relationships and strategy conversations, not just supporting them

What's Offered

• Competitive base compensation plus performance-based incentives; compensation based on experience, share your target range
• Remote-first, flexible scheduling; you do not need to be based in New York, just somewhere in PST, CST, or EST
• Direct work with premium e-commerce and personal brands, including some built around public figures with large audiences
• A team culture built on entrepreneurial initiative, currently around 20 people and growing after doubling in the past year