Bilingual Bi & Sql Specialist - Cardio Tech

Ags Youth Soccer Club; Buenos Aires; Híbrido; ARS 61.940.000 - 116.137.000; Tempo integral

Resumo da vaga

Cognizant in Buenos Aires offers a hybrid Optimization Representative role focused on helping advertisers improve digital campaign performance. You will work across global markets with cross-functional teams to deliver data-driven recommendations and campaign optimization.

The role requires English and Spanish proficiency, strong Excel skills, and experience with Google Ads and related analytics tools. Hybrid work involves 2–3 days onsite in Buenos Aires, Argentina.

Qualificações

• Bachelor's degree in Marketing, Communications, Business, Public Relations, Psychology, Sociology, or related field.
• Professional proficiency in English plus Spanish.
• Experience in customer-facing roles, digital marketing or advertising agencies.
• Understanding of digital marketing and online advertising concepts.
• Experience with Google Ads campaign management and optimization best practices.
• Advanced Microsoft Excel skills for reporting and data interpretation.
• Ability to work effectively in fast-paced environments.
• Strong analytical, problem-solving, and organizational skills.

Responsabilidades

• Optimize digital advertising accounts across Search, Display, Video, Shopping, and App campaigns.
• Analyze campaign performance data to identify opportunities to increase ROI.
• Build and restructure accounts to align with business goals.
• Provide strategic recommendations and performance insights to stakeholders.
• Create, adapt and localize keywords, ad copy, and assets with cultural context.
• Deliver high-quality work within timelines for high-value accounts.
• Contribute to a positive customer experience through effective communication.

Conhecimentos

English & Spanish proficiency

Google Ads experience

Advanced Excel skills

Digital marketing concepts

Analytical problem solving

Cross-functional collaboration

Formação

Bachelor's degree in Marketing, Communications, Business, Public Relations, Psychology, Sociology or related field

Ferramentas

Google Ads

Google Analytics

Google Tag Manager

Google Workspace (Sheets/Slides/Docs)

Descrição da vaga

About the role
As an Optimization Representative, you will make an impact by helping advertisers improve the performance of their digital marketing campaigns through data-driven recommendations and strategic account optimization. You will be a valued member of the Optimization Services team and work collaboratively with Account Managers, Strategists, and advertising clients across multiple global markets.
In this role, you will:

• Optimize and improve the performance of digital advertising accounts across Search, Display, Video, Shopping, and App campaigns.
• Analyze campaign performance data and identify opportunities to increase effectiveness, efficiency, and return on investment.
• Build, organize, and restructure advertising accounts to align with business goals and best practices.
• Partner with internal stakeholders in a consultative capacity to provide strategic recommendations and performance insights.
• Create, adapt, and localize keywords, ad copy, and campaign assets while considering cultural nuances and business objectives.
• Deliver high-quality work within established timelines, supporting both complex and high-value customer accounts.
• Contribute to a positive customer experience through effective communication and solution-oriented support.

Work model
We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role's business requirements, this is a hybrid position requiring 2-3 days a week in a client or Cognizant office in Buenos Aires, Argentina. Regardless of your working arrangement, we are here to support a healthy work-life balance through our various wellbeing programs.
The working arrangements for this role are accurate as of the date of posting. This may change based on the project you're engaged in, as well as business and client requirements. Rest assured; we will always be clear about role expectations.
What you need to have to be considered:

• Bachelor's degree (completed or in progress) in Marketing, Communications, Business, Public Relations, Psychology, Sociology, or a related field.
• Professional proficiency in English plus Spanish.
• Experience in customer-facing roles, customer support, digital marketing, advertising agencies, or related business environments.
• Understanding of digital marketing and online advertising concepts.
• Experience with or knowledge of Google Ads, including campaign management and optimization best practices.
• Advanced Microsoft Excel skills for reporting, analysis, and data interpretation.
• Ability to work effectively in fast-paced and dynamic environments.
• Strong analytical, problem-solving, and organizational skills.

These will help you stand out:

• Google Ads certification.
• Experience working with Google Ads products, including Search, Display, Video, and App campaigns.
• Familiarity with Google Analytics and Google Tag Manager.
• Advanced proficiency with Google Workspace tools, including Sheets, Slides, and Docs.
• Experience supporting international clients or multilingual advertising environments.
• Strong attention to detail, time management, communication, and collaboration skills.

We're excited to meet people who share our mission and can make an impact in a variety of ways.
Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

Job Summary
This hybrid role focuses on delivering high quality digital marketing support for customer service initiatives using strong MS Excel capabilities and online channel understanding. The specialist collaborates with cross functional teams during day shifts to optimize campaign performance enhance customer satisfaction and produce accurate reporting insights that directly support business growth and positive societal impact.

Responsibilities
Drive execution of digital marketing activities that enhance customer service experiences and strengthen online engagement across targeted channels ensuring alignment with organizational goals and customer expectations.
Analyze customer interaction and service data using MS Excel to identify trends pain points and improvement opportunities that can be translated into actionable marketing and service enhancement initiatives.
Develop and maintain detailed performance reports for digital campaigns using advanced Excel functions enabling transparent visibility into key metrics for stakeholders and timely data driven decisions.
Collaborate with customer service and marketing teams to design online touchpoints that are intuitive responsive and aligned with brand standards supporting a seamless journey for diverse customer segments.
Monitor day to day campaign metrics such as response rates resolution times and satisfaction scores to ensure digital marketing activities positively influence customer service outcomes.
Optimize content and messaging for online platforms based on customer feedback and service insights ensuring that communications are clear empathetic and focused on resolving customer needs effectively.
Coordinate hybrid work activities by attending onsite collaboration sessions and remote working blocks to ensure consistent communication alignment on priorities and efficient delivery of digital marketing tasks.
Utilize MS Excel to build dashboards and track performance indicators for online service campaigns supporting leadership with concise visual summaries that highlight progress and areas requiring attention.
Support continuous improvement initiatives by testing new digital approaches for service communication documenting outcomes and recommending refinements grounded in quantitative and qualitative data.
Ensure adherence to data privacy and compliance standards when handling customer service and online interaction data maintaining accurate records and safeguarding sensitive information through disciplined practices.
Provide clear updates to stakeholders on campaign status service impact and key findings from Excel based analyses contributing to transparent communication and shared understanding of results.
Coordinate with technology and operations teams to troubleshoot issues affecting online service experiences ensuring that digital marketing messages and service workflows remain consistent and reliable.
Contribute to organizational purpose by shaping digital experiences that make customer interactions more efficient respectful and accessible thereby supporting broader societal trust in responsible business practices.

Qualifications
Showcase experience in digital marketing or customer experience roles where customer service data was actively used to inform campaign design and performance optimization.
Demonstrate strong proficiency in MS Excel including data analysis use of formulas and charts and preparation of structured reports that enable clear interpretation by business stakeholders.
Highlight familiarity with online channels such as websites social media or self service portals and describe how previous work improved engagement or streamlined customer service processes.
Present experience working in hybrid environments that required effective time management collaboration tools usage and consistent delivery of outcomes during day shift schedules.
Emphasize ability to interpret customer feedback and operational metrics and convert these insights into practical digital actions that support improved satisfaction and retention.
Illustrate comfort with cross functional teamwork involving marketing customer service and analytics functions to ensure that digital initiatives remain coherent and effective.
Reference any exposure to basic reporting or analytics tools in addition to Excel that helped deepen understanding of online customer behavior and campaign impact.

Cognizant is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

About the role
As an Optimization Representative , you will make an impact by helping advertisers improve the performance of their digital marketing campaigns through data-driven recommendations and strategic account optimization. You will be a valued member of the Optimization Services team and work collaboratively with Account Managers, Strategists, and advertising clients across multiple global markets.